Marketing Manager, Events

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ADP’s Compliance Solutions business has an immediate opening for an event marketing manager, who will be responsible for the support and execution of tradeshows, conferences, webinars and thought leadership speaking sessions, meetings, client events and corporate special events. In addition, this position also will support sponsorships and alliance partner events. Specifically, he/she will support the Senior Director of event marketing in producing quality events with high ROI.

The event marketing manager will not only closely partner across the ADP organization, but they will also manage outside vendors, third-party suppliers and contractors who provide services to the business.

ESSENTIAL RESPONSIBILITIES:

Assist with planning and executing the approximately 90 Compliance Solutions events/tradeshow throughout the year to increase brand awareness and generate leads. Responsibilities includes, but are not limited to:

• Create, implement and maintain a calendar of events, conferences and tradeshows.
• Manage and update all event briefing documents.
• Coordinate site selection, contract negotiations, banquet event orders, attendee rooming list, attendee travel plans, and program specifications design.
• Responsible for onsite management of events.
• Manage budget and work with the Senior Director of Event Marketing and finance to process, code and track invoices and payments. Assist in managing sponsorships, speakers, advertising, booth operations, messaging, print and fulfillment orders, outside exhibit house and booth design.
• Work with internal resources including procurement, vender assurance, accounts payable and internal purchasing systems.
• Assist with the deployment the strategic event marketing plan to increase lead generation and ROI.
• Manage all projects within WorkFront software.
• Reporting – Assist with monthly reporting that outline current event schedule, with ROI tracking.
• Ability to travel 25-30%

SPECIAL ACCOUNTABILITY:

This position has a direct impact on BU operations through timely project management of various elements of conferences, tradeshows, alliances and partner events. There is considerable interaction with all BUs, executives, internal and external support teams, and vendors.

This position requires great attention to detail in managing project plans and schedules. Failure to properly perform the job can result in large cost overruns due to rush and/or late fees and attrition fees. Thorough review processes and effective project management must be employed to quickly address any errors.

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EXPERIENCE:

• 5-7 years of event marketing and management of large tech industry events with experience attending and coordinating the presence at large annual user conferences or company trade shows
• Ability to work on multiple projects at once, set priorities, work proactively and independently, problem solve, improvise, manage conflicting priorities, and function as part of a team that must perform under pressure
• Experience in collaborating and developing positive business relationships with all cross-functional peers and stakeholders in a highly matrixed environment
• HCM product knowledge beneficial and is a longer-term requirement for the role
• Event-development and production experience
• Other content development and programming experience (such as proven success managing tradeshow programs or curriculum design/development) preferred and will be helpful in this role
• Strong Excel and PowerPoint skills required
• Project Management software experience – WorkFront preferred
• Strategic thinker who can take initiative and think creatively in order to add value and enhance current and new programs
• Diplomacy, integrity, and presence that enables you to work effectively at all levels within large organization
• Enthusiastic team player with exceptional communication, writing, project management and interpersonal skills
• Motivated self-starter with exceptional organizational skills and proven success at meeting deadlines
• Values having FUN, while being DISRUPTIVE, INNOVATIVE, PASSIONATE and OPEN.

CONTRACTS/BUDGETS:

• Solid knowledge working with the legal department on hotel and event contracts
• Experience managing external vendor relationships and working within defined budget parameters
• Ability to negotiate contracts and develop and achieve budget goals

TRAVEL:

• This role requires 25-30 percent travel and can be performed from a home office.

TECHNOLOGY REQUIREMENTS:

• Strong Microsoft Office skills, including Outlook, Excel, Word, PowerPoint, Webex
• Moderate knowledge of image manipulation, drawing, page layout and web design applications
• Ability to learn new software quickly
• Knowledge of print and other media production processes
• Willingness to learn the technical aspects of the company’s products and services
• Prior knowledge of or desire to learn about Salesforce.com, WorkFront project management software, Lead retrieval software, Facebook, LinkedIn, Twitter, Pinterest, YouTube, Smart Sheet and Slide Share

The targeted base salary range for this role is listed in the compensation section below. Actual salary may be above or below this range based on factors such as location, skills, and relevant experience. In addition, this position may include additional compensation in the form of bonus, equity, or commissions.

If you are a full-time salaried or hourly worker, we offer the following benefits:

• Medical, Dental, Vision, Life Insurance, Matched 401(k), Student Loan Repayment Program, Wellness Program, Short- and Long-Term Disability, Charitable Contribution Match, Holidays, Personal Days & Vacation, Paid Volunteer Time Off, and more.

Compensations Range for U.S. Nevada Residents: $90,000 - $110,000

Explore our COVID-19 page https://jobs.adp.com/covid19/ to understand how ADP is approaching safety, travel, the hiring interview process, and more.

Diversity, Equity, Inclusion & Equal Employment Opportunity at ADP: ADP affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. ADP is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.

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