Programmatic Media Coordinator

Advantage Sales & Marketing LLC dba Advantage Solutions
Boston, MA Full Time
POSTED ON 5/4/2024

Summary

Programmatic Coordinator

AMP Agency – named one of AdWeek’s 100 Fastest Growing Agencies– is looking for a Programmatic Coordinator to join our growing team!

The Programmatic Coordinator role is an exciting opportunity for an individual looking to get into digital marketing. This position is part of our Data Strategy & Programmatic Team responsible for developing and executing programmatic & audience strategies on behalf of AMP’s clients. This will be a data-focused role that involves working closely with clients & internal teams; ranging from campaign building, performance media optimizations, audience analytics, and more!

The Programmatic Coordinator will work directly with the Programmatic Traders and our Media Planning team to create & execute audience targeting strategies across multiple programmatic platforms. They will also play an essential role in standing up campaigns across multiple channels and platforms. The Data Strategy & Programmatic Team leads advanced data activation within or media campaigns and helps ensure we execute & bring to life a customer centric and data driven approaches on behalf of our clients. The Programmatic Coordinator is eager to learn the programmatic and media landscape and drive meaningful campaign performance across our client base.

What we offer:

  • Full-Time Benefits (Medical, Dental, Vision, Life)
  • 401(k) with company match
  • Training and Career Development
  • Generous Paid Time-Off

Responsibilities:

  • Traffic & build programmatic campaigns across multiple channels in multiple DSPs
  • Assist programmatic traders with campaign optimizations, pacing, and billing
  • Provide support for troubleshooting issues and campaign QA
  • Own reporting, screenshots, and tracking of all campaigns
  • Work alongside the AMP Media Team on campaign trafficking details, pixel implementation & campaign QA
  • Stay current on industry trends, emerging solutions, and partner capabilities to drive innovation 

Qualifications:

  • Bachelor’s Degree in Marketing or related field
  • Demonstrated interest in data driven marketing with a passion for delivering excellence on behalf of clients
  • Ability to meet tight deadlines while juggling multiple projects simultaneously in a fast-paced environment
  • Extremely organized and high attention to detail
  • Able to anticipate issues and to resolve them quickly
  • Demonstrates a positive, can-do attitude with all assignments
  • Knowledge in Demand Side Platforms (DSP) such as TTD, DV360, Adelphic, Google Ads is a plus

About AMP Agency

AMP Agency is a full-service, integrated marketing agency with offices in Boston, New York, Seattle and Los Angeles. We're a team of creative minds, digital strategists, social and behavioral scientists, and media experts that focus on creating contextually relevant consumer engagements across digital and physical brand experiences. We employ an "Insights Inspired, Results Driven" approach to design end-to-end marketing solutions for the brands with which we partner.

AMP Agency is committed to Diversity, Equity and Inclusion. AMP is an equal opportunity employer and encourages people from all backgrounds and experiences to apply. AMP Agency does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age or other legally protected status. We prohibit harassment of applicants and employees based on any of these protected categories

Job Will Remain Open Until Filled

Responsibilities

The Company is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods. The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.

 

Essential Job Duties and Responsibilities • Drive the execution of paid search, SEO, and/or media marketing programs to meet client needs.

• Develop and manage implementation of program and strategy to ensure all timeframes and budgets are adhered to.

• Manage multiple paid search budgets and forecasts for assigned client program.

• Aid in Paid Search, SEO, and/or media competitive analyses – keyword/bidding strategy, architecture review, content/bidding optimization, and offsite authority.• Provide client business and marketing recommendations.

• Analyze and present results and reports for clients to measure the value/impact of performance based programs.

• Performs other duties as assigned 

 

Supervisory Responsibilities

Direct Reports- This position does not have supervisory responsibilities for direct reports

Indirect Reports- Does not have direct reports, but may delegate work of others and provide guidance, direction and mentoring to indirect reports

 

Travel and/or Driving Requirements

- Travel is not an essential duty and function of this job. Driving is an essential duty or function of this job. - Travel up to 5 %

 

Minimum Qualifications The following are the minimum job-related qualifications which an individual needs in order to successfully perform the essential duties and responsibilities of the jobEducation Level:

(Required): Bachelor's Degree or equivalent experience

 

Field of Study/Area of Experience: 2-4 years of experience with combined media experience, preferably in an Agency environment

 

Skills, Knowledge and Abilities • Possess an in-depth understanding of search engine marketing, and digital marketing;• Ability to meet tight deadlines while juggling multiple projects simultaneously• Ability to consistently perform under pressure in a fast-paced environment as an individual on a team;• Extremely organized and high attention to detail;• Expresses oneself (in writing and verbally) clearly, concisely, and thoroughly;• Demonstrated interest in keeping up with emerging technologies and the digital marketing;• Knowledge of HTML and JavaScript a plus.

Environmental & Physical Requirements

Office / Sedentary RequirementsIncumbent must be able to perform the essential functions of the job. Work is performed primarily in an office environment. Typically requires the ability to sit for extended periods of time (66% each day), ability to hear the telephone, ability to enter data on a computer and may also require the ability to lift up to 10 pounds.

 

Additional Information Regarding Advantage Solutions Job Duties and Job Descriptions Job duties include additional responsibilities as assigned by one’s supervisor or other manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law. The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

 

Any estimate, schedule, or guideline provided to associates in this job description or elsewhere in connection with their jobs is only intended to help describe job duties and for planning purposes. Regardless of any such estimate, schedule, or guideline, associates must always record all time worked for our company (which includes but is not limited to on-site work time in an assigned store, office, or other work location; required waiting time; administrative time; and work-related travel time).

Important Information

The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of associates so classified.

 

The Company is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, the Company shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

Salary.com Estimation for Programmatic Media Coordinator in Boston, MA
$74,602 to $95,846
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