MARKETING CAMPAIGN MANAGER

MARKETING CAMPAIGN MANAGER

Overview

Do what you love and love where you do it. The U.S. Space and Rocket Center has an immediate opening for a Marketing and Communications Campaign Manager. You’ll support one of the world’s most iconic brands in Space Camp and will advance the Rocket Center’s continuing mission to inspire the spirit of discovery in us all. Create, execute, and evaluate marketing and communication plans that help us achieve our goals of growing online and social audiences, increasing Rocket Center visits, and meeting camp enrollment goals. Join a talented passionate team and play a critical role in an epic story. Catch the attention of space mavens and kids of all ages and help shepherd the Rocket Center and Space Camp brands into an exciting new era.

Responsibilities

Essential Functions

• Primary responsibility for the selection and management of the Rocket Center’s Customer Relationship Management system and marcom automation tools.
• Leads cross-functional teams to develop and execute effective marketing and communications campaigns.
• Works with internal stakeholders to stay abreast of promotional needs and opportunities.
• Contributes to long-term strategy and planning.
• Optimizes marketing and communication resources.
• Manages marketing and communications vendor relationships.
• Advertising and production budget oversight.
• Works with insights and analytics team to correctly target audiences, establish campaign goals, and track performance.
• Works with creative resources to ensure that assets are delivered on time.
• Efficiently coordinate all marketing and communications channels, including traditional media, social, digital, and PR.
• Create and document campaign best practices.
• Spearhead quarterly campaign reviews.
• Manage advertising and promotional budgets.
• Adhere to compliance standards.
• Generate operational and executive reports.
• Other duties as assigned.  

Supervisory Responsibilities:  Matrixed

Travel Required:          Limited

Qualifications

Required Education and Experience

• Bachelor’s degree
• At least 3 years of experience in a similar role

Preferred Education and Experience

• Project management certifications a plus (e.g. PMP)
• Familiarity with marketing technology solutions a plus (e.g. MS Dynamics, Salesforce, Mailchimp)
• Familiarity with reporting and analytics solutions (e.g. Tableau, Google Analytics)
• Social media and inbound marketing certifications a plus (e.g. Hootsuite, Hubspot) 

Other Requirements

• Strong project management skills and follow-through.
• Adept problem-solving capabilities.
• Be a frank and effective communicator.
• Ability to work independently.
• Exceptional time management and organization skills.
• Flexibility, adaptability, and comfort with aggressive deadlines and fluid priorities.
• Ability to collaborate effectively and share information within a team, across organizational boundaries, and with all levels of management.
• Excellent attention to detail.
• Knowledge of productivity tools such as MS Office and social media and marketing technologies.

Affirmative Action/EEO Statement 

The U.S. Space & Rocket Center is an equal-opportunity employer. As such, we offer equal employment opportunities without regard to race, color, gender, religion, age, nationality, social or ethnic origin, sexual orientation, gender identity or expression, marital status, pregnancy, disability, veteran, or any other characteristic protected by law. 

This job description in no way states or implies that these are the only duties to be performed by an employee occupying this position. Employees may be required to perform other related duties as assigned, to ensure workload coverage. Employees are required to follow any other job-related instructions and to perform any other job-related duties requested by their supervisor.  

This job description does NOT constitute an employment agreement between the employer and employee and is subject to change by the employer as the organizational needs and requirements of the job change.