Manger of Client Insights

Overview

We are Altice USA; a family of businesses that includes Optimum, Optimum Mobile, Optimum Business, A4 advertising, Cheddar, and News12. Our common goal is connecting our customers to friends and family, shows they love, advertising that resonates and news that matters. We're building a workforce that thrives on collaboration, inclusion, and innovation. We hope connecting you to a potential role is just the beginning.

Responsibilities

We're seeking a Manager of Client Insights to support measurement and attribution insights for a leading media client. The Manager of Insights role will work with client stakeholders to understand their business objectives, analyze cross-platform tuning data and post-campaign performance, and manage project timelines. You will work closely with the Data Analytics, Data Strategy, and Data Engineering teams to help develop scalable solutions and identify trends in behavior that will impact creation and selling of a4 Media products.

ABOUT THE JOB

• Provide custom client insights across advanced multi-touch attribution and media mix modeling, tune-in analytics, and multi-screen viewing behavior. Create and deliver compelling data driven presentations / dashboards with actionable insights for clients and internal sales teams
• Serve as a thought leader and day to day point person for growing client practice focused on MMM and MTA.
• Partner with Sales teams across a4 to understand clients' business objectives and needs, define the required scope of work, and identify analytical, data-driven approaches to answer key client questions.

Qualifications

• Bachelor's degree, preferably in marketing, applied science, statistics, mathematics, economics, or psychology. MBA a plus.
• 4-6 years' experience in marketing analytics strategy or marketing consulting, in a client-facing role
• Exceptional data, analytics, and quantitative acumen with understanding of tools like marketing mix models, multi-touch attribution, data management platforms, customer segmentation, and/or customer identity management, or similar experience such as predictive analytics
• Excellent communication and presentation skills with the ability to translate business objectives and data into clear insights and communicate with external clients, internal cross-functional teams, and executive stakeholders.
• Significant experience explaining data, marketing optimization and analytics to unsophisticated audiences
• Strong client management skills and an ability to build relationships with senior executives
• Team oriented and collaborative approach with a demonstrated aptitude and willingness to learn new methods and tools.
• Proficiency in Excel, PowerPoint and familiarity with data visualization tools (Tableau, DOMO or Google Data Studio).

Altice USA is an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.

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