Deputy Chief Digital Growth Officer

American Civil Liberties Union
New York, NY Full Time
POSTED ON 11/22/2021 CLOSED ON 4/14/2022

What are the responsibilities and job description for the Deputy Chief Digital Growth Officer position at American Civil Liberties Union?

ABOUT THE JOB

The ACLU is seeking a Deputy Chief Digital Growth Officer to lead a cutting-edge growth team within the national digital department.

This senior leader will help define the next 50 years of ACLU sustainability and membership engagement as part of the national digital team. An experimental, nimble and growing team, the digital department is responsible for online engagement of the rapidly growing community of ACLU supporters and the central role that community plays in the organization’s long-term work and sustainability. It works closely with national leadership as well as the ACLU’s 54 affiliates. The ACLU seeks a leader with excellent management skills, a facility with idea generation, testing, experimentation and a commitment and enthusiasm for the values and work of the premier civil liberties and civil rights organization. 

This position reports directly to the Chief Product & Digital Officer.

ABOUT THE ROLE

The Deputy Chief Digital Growth Officer is responsible for a large annual budget, numbering in the millions and ambitious fundraising and revenue annual goals. They will manage a growing team of 10 and be responsible for bringing in and retaining mission-driven, committed talent. Under their purview is the ACLU store, the organization’s paid advertising strategy and online growth and fundraising. This includes ensuring strategic user experience design and best practice implementation to maximize online donations and membership growth. They are one of two thought-partners with the Chief Product & Digital Officer responsible for producing new ideas and also cultivating idea generation from their teams. Along with these significant responsibilities, there are multiple opportunities for professional development and mentorship — this is a role where an ambitious and talented individual could grow quickly into a visionary, senior leader in a large impactful national organization.

ABOUT YOU

  • You have a demonstrated commitment to public service and are inspired by the essential work of the ACLU’s 1,500 nationwide staff and almost 2 million community supporters
  • You are an experienced manager who understands how to nurture great people and help them grow into leaders, how to build their confidence and create a results-driven culture of supportive risk-taking and experimentation
  • You have a gut instinct about audience engagement, know when to reach for new opportunities and also deeply understand best practices in the field including SEO, SEM and social media community building
  • You know what others in the field are doing, both in the public and private sector, and are ready to borrow and innovate to drive growth
  • You are excited by big, hairy, audacious goals, are data-driven and get a charge from setting and then exceeding internal benchmarks
  • You are comfortable with nimble, responsive work that reacts to the world as well as changing it, and you’re confident when wading into new areas and learning as you go
  • You are committed to the mission of the ACLU
  • You demonstrate a commitment to diversity within the office using a personal approach that values all individuals and respects differences in regards to race, ethnicity, age, gender identity and expression, sexual orientation, religion, disability and socio-economic circumstance
  • You commit to work collaboratively and respectfully toward resolving obstacles and/or conflicts

ABOUT THE ACLU

For almost 100 years, the ACLU has worked to defend and preserve the individual rights and liberties guaranteed by the Constitution and laws of the United States. Whether it’s ending mass incarceration, achieving full equality for the LGBT community, establishing new privacy protections for our digital age, or preserving the right to vote or the right to have an abortion, the ACLU takes up the toughest civil liberties cases and issues to defend all people from government abuse and overreach.

The Department of Education has determined that employment in this position at the ACLU does not qualify for the Public Service Loan Forgiveness Program.

The ACLU is an equal opportunity employer. We value a diverse workforce and an inclusive culture. The ACLU encourages applications from all qualified individuals without regard to race, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, marital status, citizenship, disability, veteran status and record of arrest or conviction, or any other characteristic protected by applicable law.

The ACLU makes every effort to assure that its recruitment and employment provide all qualified persons, including persons with disabilities, with full opportunities for employment in all positions.

The ACLU is committed to providing reasonable accommodation to individuals with disabilities. If you are a qualified individual with a disability and need assistance applying online, please e-mail benefits.hrdept@aclu.org.  If you are selected for an interview, you will receive additional information regarding how to request an accommodation for the interview process.

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