Associate Director, Family Engagement

American University
Washington, DC Full Time
POSTED ON 3/25/2024
American University is a student-centered research institution located in Washington, DC, with highly-ranked schools and colleges, internationally-renowned faculty, and a reputation for creating meaningful change in the world. Learn more about
American University
Department:
New Students & Family Programs
Time Type:
Full time
Work Modality:
Hybrid 01 (On Campus 3-4 Days/Week)
Union:
Excluded
Job Description:
Summary:
As a part of the New Student and Family Programs team, the Associate Director for Family Engagement plays a critical role in fulfilling the department’s work by focusing on the needs of parents and families throughout their experience with AU. The Associate Director develops and provides resources, services, and programs for parents and family members of undergraduate students that promote successful student transitions, retention, and success. As a department in the Division of Student Affairs, we work to intentionally guide, challenge and support students as they grow and thrive as members of the AU Community on campus and beyond. The Associate Director, Family Engagement engages ‘parents as partners’ in this work. This requires effective collaboration, program management, case management and strategic communication efforts.
This position contributes to the training, supervision and professional development of student and para-professional staff members on the New Student and Family Programs team. Family Engagement work is supported by the team’s resources which includes a dedicated budget for events and programming. This position supports more than 2,000 students and 15,000 families each year with an annual budget of more than $500,000.

Note: we use “families” in a broad sense to also include anyone that a student considers a supporter or champion regardless of relationship.
Essential Functions:
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
1. Parent & Family Program Development and Administration:
  • Coordinate day-to-day operations for parent and family-focused orientation and transition activities and programs. In collaboration with the New Student and Family Programs team, develop orientation resources and programming for parents and families including, but not limited to: summer, fall, and spring sessions for f first-year or transfer students and families, New Student Orientation/Welcome Week activities, Family Weekend, and Commencement.
  • Produce a planned series of webinars/virtual events (10-14) throughout the year to help families to recognize and support the developmental and seasonal needs of students. Collaborate with campus partners to foster a university-wide culture that anticipates and addresses family needs and welcomes family engagement in appropriate ways that best support students and the institution.
  • Analyze data from program evaluations and make recommendations to the Director for program improvement.
2. Case Management:
  • Serve as the centralpoint of contact for parent and family inquiries and case management needs. Provide timely and accurate responses, referrals and follow-up in ways that cultivate partnerships with families in supporting students. Coordinate efforts with the Office of Dean of Students to evaluate student needs and implement corrective interventions, submitting CARE reports on behalf of parents and families as appropriate.
  • Maintain a case management software system to log and track cases and ensure high-quality customer service. Provide regular and timely reports on trends and offer informed recommendations for action.
3. Communications:
  • Execute a communications plan to serve the families of undergraduate students that includes both web and hard copy publications. Develop and curate “just in time” content that anticipates and meets the needs of families supporting their students such as: preparing for transitions, managing key dates and deadlines, identifying support services, and celebrating milestones. Leverage appropriate tools to share time-sensitive or critical updates. Generate and promote engaging content for social media to share updates, foster pride in the institution, and promote positive on-line community engagement. Collaborate with New Student and Family Programs staff and campus colleagues to align messages for family audiences.
3. Supervision & Volunteer Management:
  • Develop a family volunteer program to support positive peer-to-peer engagement, assist with family events, and equip family members to serve as ambassadors for the university. Create appropriate roles, select, train, and acknowledge volunteers. Collaborate with colleagues in Parent and Family Philanthropy to engage the Parent Leadership Council. This position may supervise student staff, including graduate assistants and interns.
4. Collaboration & Partnerships:
  • Coordinate with other Student Affairs and University departments, and external organizations to conceive, develop, and execute initiatives and programs for parents and families.. Establish and maintain collaborative working relationships with offices on campus to promote student engagement, success, and retention. This position serves as a key partner on the Student Activism Response Team and may serve on selected Student Affairs and university-wide committees and workgroups at the direction of the Director, New Student and Family Programs.
Competencies:
  • Serving Customers.
  • Prioritizing and Organizing.
  • Acquiring and Analyzing Information.
  • Supporting Coworkers.
  • Championing Customer Needs.
Supervisory Responsibility:
  • This position shares in the supervision of student workers, including graduate assistants.
Position Type/Expected Hours of Work:
  • Full Time- 35 Hours per week.
Salary Range:
  • Commensurate with experience.
Required Education and Experience:
  • Bachelor's degree or equivalent.
Preferred Education and experience:
  • Master's degree.
  • 4-6 years of relevant experience.
Additional Eligibility Qualifications:
  • Ability to provide high levels of customer service and exercise tact and diplomacy while interacting with parents/ families, students, university staff and faculty on sensitive matters.
  • Ability to develop effective communication strategies and deliver content through multiple forms and channels including newsletters, websites, podcasts, social media, training materials and general correspondence.
  • Experience working with college students and a demonstrated ability to relate to students, parents, families, and the public.
  • Proven record of successful experience in student-oriented service environment.
  • Proven record in working successfully with diverse populations.
  • Proven ability to work cross functionally, influence others and problem solve.
  • Exemplary written and verbal communication skills, including careful attention to accuracy and detail.
  • Strong interpersonal and self-management skills.
  • Demonstrated experience in leading interactive online events (ie, webinars via Zoom).
  • Knowledge of college student development theory and student transition issues and demonstrated ability to use this knowledge.
  • Skill using Microsoft Office suite including Word, PowerPoint and Excel to develop briefings, presentations and reports and conduct data analysis.
Benefits
AU offers a competitive benefits package including a 200% matching retirement plan, tuition benefits for full-time staff and their families, several leadership development certificates, and has been recognized by the American Heart Association as a fit-friendly worksite.
Other Details
  • Hiring offers for this position are contingent on successful completion of a background check.
  • Employees in staff positions at American University must deliver their services to the university from either the District of Columbia, Maryland, or Virginia, or perform work on-site at the university.
  • Please note this job announcement is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
  • American University is an
    E-Verify
    employer.
Current American University Employees
American University current employees must apply through their employee Workday account. If you are a current employee at American University, please log into Workday and select the Find Jobs report which will take you to our internal career listings.
Contact Us
For more information or assistance with the American University careers site, email
theworkline@american.edu
.
American University is an equal opportunity, affirmative action institution that operates in compliance with applicable laws and regulations. The university does not discriminate on the basis of race, color, national origin, religion, sex (including pregnancy), age, sexual orientation, disability, marital status, personal appearance, gender identity and expression, family responsibilities, political affiliation, source of income, veteran status, an individual’s genetic information or any other bases under federal or local laws (collectively "Protected Bases") in its programs and activities.

Salary.com Estimation for Associate Director, Family Engagement in Washington, DC
$120,192 to $150,592
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