What are the responsibilities and job description for the eCommerce & Marketing Intern position at Anchor Hocking?
Position: eCommerce & Marketing Intern
Company Overview
Anchor Hocking Company is a global industry leader in glass tabletop and houseware manufacturing. Since 1905, we have perfected preparation, presentation, and preservation in product categories such as drinkware, barware, bakeware, serveware, storage jars, and more.
We are one of the most recognizable glassware brands in the world. We do it by merging beauty, durability, and functionality. The results are products homes really need – made to use and made to last. All designed, marketed, and manufactured right here in the USA. Welcome to Anchor Hocking: discover the genius of utility.
Role Overview
Anchor Hocking is looking for an eCommerce & Marketing intern to help leverage and developing the candidate’s brand building and marketing capabilities spanning across social, digital and customer relationship management. The candidate will assist in brand management of the Anchor Hocking brand.
Responsibilities
- Assist in developing marketing strategy through competitive research, messaging, copy writing and audience defining
- Help with social media content creation, community management and acquisition
- Conduct market research and analyze reports/ questionnaires
- Employ marketing analytics techniques to gather important data (social media, web analytics, rankings etc.)
- Help with internal events, trade shows and promotional event coordination – logistical details, planning, tracking, set up, tear down and more
- Help with sample orders and tracking; Assist with the coordination of marketing literature
- Identify appropriate graphics and photos we can use as we expand our marketing materials
- Update marketing inventories and databases; Support the marketing team in daily tasks
- Prepare promotional presentations
- Google Analytics tracking and help
Qualifications & Skills
- Junior or Senior in college and actively enrolled in a marketing, design, consumer behavior, communications, advertising or related field of study
- Urge to learn about marketing and brand management
- Fundamental background in social media networking sites
- Self-motivated, can prioritize tasks and has project management skills
- Excellent communication skills, both written and verbal
- Experience with Microsoft Office suite (Excel, Word, Outlook)
Location: Columbus, Ohio
