Content Writer

About The Company

Anza is a revolutionary platform that empowers solar and energy storage equipment buyers and developers to use advanced data and technology to compare more products and make confident decisions faster. The result is increased profit, reduced risk, and massive time-saving. With Anza, clients can focus on higher-value work without chasing down data or using manual tools. They can access real-time pricing and extensive technical, trade risk, counterparty, and contract term data from 95% of the U.S. module supply. Anza’s Effective $/Watt analytics enable users to evaluate modules based on production and installation costs. It provides energy storage lifecycle cost analytics across AC and DC battery systems. Anza’s vision is to help every utility-scale and DG buyer and developer make optimal design and procurement decisions.

Anza was born from internal tools at Borrego that maximized the financial value of its own projects. In 2021, Anza launched as a standalone application for broader industry use, furthering the company’s mission of accelerating the deployment of renewable energy.

At Anza, we don’t accept the status quo. We are driven by a culture of teamwork, a growth mindset and continuous improvement as we pursue our mission. Since its inception, we have surpassed our growth goals and are looking forward to continuing to build a great team and platform. We believe in having an ownership company culture, so we have implemented an attractive equity program. Join us!

About the Position:

Anza seeks a Content Writer to join our growing renewable energy technology start-up and fuel sales growth and platform usage through research and compelling writing. This person will support these goals through mainly internal and some external client conversations and data collection, data analysis, writing, and measurement. This position also involves curriculum development for our Anza user in-person event.

This position will report to the Senior Director of Marketing and work collaboratively with the rest of the marketing team, as well as internal engineering and data stakeholders. It requires an excellent communicator and writer who is comfortable with the following:

• Building & maintaining excellent relationships;
• Producing topic ideas from internal and external meetings and discussions;
• Extracting information from internal subject matter experts (SMEs); and,
• Synthesizing complex topics and data and turning them into compelling and insightful stories;
  
  

We seek a candidate with experience in B2B marketing writing, covering technical topics, and conducting SME interviews, ideally in the renewable energy industry.

POSITION RESPONSIBILITIES WILL INCLUDE BUT NOT BE LIMITED TO:

• Author insight articles, whitepapers, and other content for our platform user audience.
• Analyze data and interview internal subject matter experts to produce content.
• Sit in on relevant customer meetings to gather topics or insights.
• Develop a strong understanding of Anza’s products and services, competitors, brand, value proposition, and the audiences we serve to create content that positions Anza as a thought leader and is aligned with our value proposition and brand.
• Identify opportunities for visuals to complement written material, collaborating with designers and others to bring written ideas to life visually
• Collaborate with the analytics team to access data on content performance, identify weak and under-performing content, and provide actionable recommendations for improving content quality
• Lead the curriculum development for our in-person annual Anza platform user events. Manage speakers and content for the event, and produce content as necessary.
• Effectively repurpose existing content into new formats to maximize the impact of each piece.
  
  

Internal communications & collaboration -

• Solutions engineers: be the daily point person between marketing and the solution engineering team. Sit in sales and relevant customer meetings to identify new content to create and gain insights to write.
• Data cross-functional team - be the marketing point person in these meetings to identify new content to create and gain insights to write.
• Collaborate with Product Marketing Managers to inform proof points and handle objections, create product launch and release content, and create influential blogs and collateral pieces to move customers along their buyer journey while raising awareness about Anza and our unique value proposition.
• Collaborate with Marketing Manager to turn platform-exclusive pieces into higher-level pieces for our broad website audience.
  
  

Required Skills And Experience

• Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field
• 4 years of B2B writing experience
• 2 years of solar & energy storage industry experience preferred
• Exceptional written and verbal communication skills with experience synthesizing, simplifying, and presenting complex subject matter clearly and persuasively
• Experience identifying the best topics to write about and maintaining a content calendar
• Experience interviewing sources, conducting independent research, and implementing feedback
• Excellent Interpersonal skills - proactive, clear, transparent communicator with the ability to work well cross-functionally and collaborate with leadership
• Proven experience receiving writing or creative feedback well to learn and produce a better deliverable
• Excellent organizational and project management skills
• Experience producing content for speakers at a live event
• Strong understanding of SEO concepts
  
  

Application Requirements

• 2 relevant writing samples.
  
  

Compensation & Benefits

Anza uses an internally equitable and externally competitive total cash approach to compensation. Our benefits package includes medical, dental, vision, health, life, and disability insurance; a comprehensive wellness program; 401(k) plan with company match and immediate vesting; continuing education and professional development assistance; and self-managed flexible work schedules and time-off policies.

Commitment to Diversity and Inclusion

Anza provides equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, age, sexual orientation, national origin, ancestry, disability, genetics, veteran status or any other characteristic protected by federal, state, and local laws. In addition to federal law requirements, Anza complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. EEO M/F/D/V.

A Note to Third-Party Recruiters

Anza's team coordinates all recruiting and hiring at our company. Anza does not accept unsolicited resumes from third-party recruiters, staffing firms, or related agencies. Resumes are only accepted from third-party recruiters, staffing firms, or related agencies if a signed agreement is in place AND if external recruiting assistance is authorized by the Anza team for a specific position. All unsolicited resumes will be considered the property of Anza. Anza is not responsible for any fees related to unsolicited resumes.