What are the responsibilities and job description for the Product Copywriter (Remote) position at AppSumo?
Product Copywriter
Meet AppSumo
AppSumo is the digital marketplace trusted by 1M entrepreneurs. We’ve helped launch top B2B tools like Mailchimp, Evernote, Intercom, and Dropbox, just to name a few.
Our slogan? Work doesn’t have to suck.
What does that mean? We don't want to work soul-crushing 9-to-5s. We love it here because what we do actually matters: supporting digital creators and entrepreneurs who want to build lifestyles they’re passionate about. With thousands of successful product launches and over a million entrepreneurs served, we’re on a mission to open the doors of entrepreneurship to everyone.
You in?
What you'll be doing
This job is all about conceptualizing, creating, and editing product deal page copy for AppSumo. As part of our content team, you’ll work with AppSumo Select partners to market external tools through compelling copy that aligns with our unique brand voice. On the day-to-day, you’ll be:
- Working alongside our content, marketing, and product teams to deliver new copy assets
- Writing captivating, informative, and humorous promotional text that will increase engagement and sales for our e-commerce platform
- A steward of our brand voice: creating copy that is consistent with our style and copy guidelines
- Communicating with external partners and addressing their feedback through copy edits and adjustments
- Maintaining a balance between partner satisfaction and adherence to our brand voice and guidelines
- Working collaboratively with in-house editors and reworking copy where necessary
This is a unique part-time contract role that requires a skilled writer who’s detail-oriented, deadline-focused, and Twitter-funny (i.e., great with one-liners and quick quips). If you’re excited by a fast-paced, startup environment with continuous opportunities for innovation, this role is for you.
In the first three months of this role, success means adapting to our style of copy, effectively editing reviewed work, and delivering copy on time.
A day in the life of an AppSumo Product Writer includes writing product deal copy, editing copy reviewed by external AppSumo Select partners, and working with editors to polish jokes and phrasing, plus adding minor HTML.
Requirements
- At least 2–3 years of copywriting experience, specifically geared towards web applications, e-commerce products, and/or SaaS. In-house experience with a tech company is preferred.
- Experience writing humor and following style guidelines
- Preferred experience in project management tools like Asana
- Knowledge of HTML