Marketing Specialist - Digital Marketing

WHO ARE WE?

• An organization that has distributed to and successfully supported grocery retailers in cities across the Intermountain West for more than 80 years.
• A company that values its team members, their families, and communities.
• A business that partners with multiple local organizations to fundraise, donate to and sponsor charitable activities and events.

WHY JOIN THE TEAM?

• Comprehensive benefits offering (health, dental, vision, life, 401(k), vacation and sick leave as well as unique team member perks and discounts).
• Tuition reimbursement program.
• Opportunities for advancement.
• Daily pay option.

JOB SUMMARY:

The Marketing Specialist is responsible for creating and implementing marketing initiatives and driving awareness and adoption of AFS marketing support services. The specialist works closely with internal teams to develop and refine successful marketing plans, from creation through post-campaign analysis and act as lead account manager for AFS’ independent grocery retailers when jobs and special requests come into our department.

This position is located at the Associated Food Stores’ corporate office, with an opportunity for a hybrid work schedule.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• The Marketing Specialist develops and executes marketing campaigns for our independent grocers to drive awareness and sales.
• Assess ongoing campaign and media data to improve campaign efforts.
• Maintain a retailer CRM/tracking tool.
• Work with marketing team members to ensure that training and programs are planned and represented through retailer facing training opportunities.
• Reach out to non-participating retailers with help from marketing team and retail counselors to educate and explore our solutions.
• Assist with educating retailers about our services and onboarding them.
• The Marketing Specialist will coordinate marketing materials and campaigns for recruiting and hiring related promotions and events.
• Perform other marketing related projects as needed.

MINIMUM QUALIFICATIONS:

• High school diploma required; bachelor’s degree in public relations, marketing or related communications field preferred. An equivalent combination of relevant education and experience will be considered.
• The ideal candidate is a proactive, detail-oriented and creative team player who thrives on ownership of multiple projects.
• Possess a strong understanding and experience of paid and organic social media and digital marketing.
• Understand and utilize HTML and CSS to create emails in MailChimp.
• Experience or relevant training with Adobe Creative Cloud (video and photo editing apps/or equivalent), MS Office, MailChimp, and Wordpress.
• Ability to work within tight timelines.
• Strong written and oral communications skills are required.

Associated Food Stores is an equal opportunity employer. We prohibit unlawful discrimination against applicants or employees based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other status protected by applicable federal, state or local laws.