What are the responsibilities and job description for the Senior Social Strategist position at attn:?
Who We Are:
We’re a full-service creative shop born out of ATTN:’s purpose-driven mission to bring attention to the things that matter. We exist to build brands for the attention era. We accelerate growth for brands, putting them at the center of culture so they become the center of attention. We are a diverse group of entrepreneurial spirits, creative minds and makers and we’re lucky enough to work with some of the world’s most innovative brands and culturally connected brands.
What You'll Do:
In this role you’ll have ownership for developing and executing social strategy supporting a key e-commerce client. You are someone who stays abreast of social trends and plays a critical role in shaping social strategies and growing presence of brands, mostly but not exclusively on social. The ideal candidate is a social media native who pays attention to trends and/or is confident in modern social media navigation, outreach, impressions and engagement.
Day to day:
- You'll take pride in the client’s brand storytelling - creating compelling content that meets campaign objectives and is useful for audiences.
- Own the development of channel-first social advertising strategies that are in line with the brand’s campaign goals.
- Oversee the development of world class, audience-first, paid social creative that integrates into brand campaigns, is native to social channels, and leverages third-party-created content when applicable.
- Use data and audience insights to ensure that we are creating work that our audiences find compelling and useful. Partner with media agencies to report on social campaign performance.
- Stay ahead of the latest trends and opportunities in the world of social media and provide POVs on where the brand’s campaigns have opportunities.
- Collaborate with client’s social teams to ensure social campaign creative is additive to their broader social presence.
- Audit and provide guidance on how content is developed for future campaigns.
- Present ideas and concepts to stakeholders internally and externally, working closely with project management team.
- Manage multiple projects and meet ambitious deadlines.
- Write and edit social copy used in campaign’s social channels.
Who You Are:
- 7 years of marketing agency or in house experience with brands
- Demonstrates or has owned a strategic approach to social media on behalf of a brand, thinks audience first and then responds strategically
- Ability to understand cultural issues and tensions and explain them verbally and in deck form
- Fundamental understanding of content creation, with ability to identify audience specific trends, threats, and opportunities on social platforms
- Strong interpersonal skills, with ability to effectively interact with individuals across all levels, backgrounds, lived experiences, and perspectives
- Proactive and able to meet fast deadlines
- Strong understanding of key performance drivers and ability to execute against findings
Compensation:
This position has an estimated weekly salary range of between $2,000 and $2,500.
Our Commitment to Inclusion & Diversity:
As an Equal Opportunity Employer, ATTN: is committed to building and fostering a workplace of diversity and employee inclusion. ATTN: does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics.
Salary : $2,000 - $2,500