Email Marketing and Affiliate Specialist

We are looking for an email marketing and affiliate specialist to help grow our brands, which include X-Vision Optics, SPACE Trailers, Elektro Assemblies and TriOx. The different brands are unique in their industry and serve a wide range of customers all around the United States and globally. The ideal candidate will assist and support in the following roles: Analytics and research, affiliate marketing, email marketing and website management.

THE IDEAL CANDIDATE WILL

• have proficiency in email marketing platforms and automation tools
• have proficiency in affiliate marketing strategies and automation tools
• have strong analytical skills and data interpretation.
• be detail-oriented, organized, and adept at managing multiple campaigns.

JOB DUTIES & ACCOUNTABILTIES

• Develop and execute a comprehensive email marketing strategy tailored to specific audiences and generate revenue
• Provide creative direction for email campaigns, including design elements, copywriting, and call-to-action optimization for both mobile and desktop email
• Maintain consistent brand guidelines and language towards a target audience
• Plan and manage a promotional calendar aligned with holidays, events, and product launches
• Review data and provide insights to
• Implement list growth strategies
• Execute best practices to maximize inbox placement and engagement opportunities while optimizing scheduled send times
• Generate, monitor and analyze weekly email marketing metric report to drive continuous improvement and improve revenue generation.
• Utilize Adobe CC design software including Photoshop, InDesign, After Effects, Acrobat, Illustrator and Flash Integration to create digital and print graphics content consistent with brand to design email.
Oversee affiliate platform reporting, advertising, and communication among affiliates via Avantlink's dashboard

PREFERRED QUALIFICATIONS:

• Bachelor's degree from four-year college or university in marketing, graphic design, web design, packaging design or other related field
• Website management proficiency
• Minimum 2-5 years of professional experience
• Competent in Office Systems (Excel, Word, PowerPoint)
• Ability to multitask to meet multiple deadlines for multiple projects.
• Ability to read and interpret prints, schematics, technical manuals, and computer-generated reports.
• Ability to communicate concepts in a clear, concise, complete, and courteous manner in oral and written forms.
• Apply constructive criticism in a positive manner