Social Media Specialist

Social Media Specialist

Location: 5000 Kansas Avenue Kansas City, KS 66106

Department: Marketing & Advertising

AWG’s Marketing department acts as an in-house agency for our AWG Store Brands as well as AWG Inc. As such, we offer programs aimed at reaching consumers and driving them into member retailer stores to purchase Store Brand products. This person will also come up with creative ways for consistent messaging for AWG Inc. This teammate will need to be proactive in working with our Store Brands & Communication teams to develop content plans, engaging content, and community management. In addition, this team member will work to build interesting and engaging promotions aimed at driving sales in our member stores for Store Brands through social media and email. This position will have a strong capability for strategy reporting & social media monitoring.

Essential Functions:

• Build, grow & cultivate strong relationships with the Store Brands and Communication teams to generate support of social media tactics.
• Work with Store Brands & the Communication teams to develop social media content plans that tie-in their weekly specials, promotions, branding, and other events.
• Manage social media pages, which include Facebook, Instagram, and Twitter.
• Manage and help develop social media content for AWG Corporate, Division Facebook pages & Store Brands. This includes monitoring on weekends and possible Holidays.
• Keep track of social media and digital marketing trends and share new ideas to help Store Brands & the Communication teams’ social presence evolve.
• Be able to interpret, analyze and deliver relevant and timely analytics and reporting to show success and opportunities.

Requirements:

• 3-5 years social media/marketing experience
• Understanding of grocery and consumer product goods industry a plus 
• Deep understanding of digital marketing including expertise in social media and good knowledge of e-mail programs 
• Strong copywriting skills that will be used on social media, digital marketing, and occasionally more traditional channels.
• Ability to work independently in a dynamic and evolving work environment.
• Excellent written, verbal, and presentation skills
• Superior organizational aptitude as it relates to time management, meeting deadlines, and facilitating participation of teammates in given objectives.
• Solid analytic and measurement competence, including concise and meaningful reporting creation.

Associated Wholesale Grocers, Inc. (AWG) is the nation’s largest cooperative food wholesaler to independently owned supermarkets, serving over 1,100 member companies and over 3,500 locations throughout 33 states from 9 wholesale Divisions. The consolidated run-rate sales for AWG are $12.3billion. In addition to its cooperative wholesale operations, the company also operates subsidiary companies that provide certain real estate and supermarket development services, print and digital marketing services, health and beauty care, general merchandise, pharmaceutical products, specialty foods, and natural and organic products. 

 Benefits: 

• Medical, Dental, & Vision Insurance
• Health Savings Account
• Dependent Care Flexible Spending Account
• Paid Vacation, Holiday, and Sick Time
• 401(k) with 4% match along with 3 other contributions
• Tuition Reimbursement
• Basic & Supplemental Life and AD&D
• Employee Assistance Program
• Short-Term and Long-Term Disability
• Wellness Program
• Yearly Holiday Bonus