Brand Manager

Bailey Brand Consulting
Plymouth Meeting, PA Full Time
POSTED ON 4/18/2023 CLOSED ON 6/16/2023

What are the responsibilities and job description for the Brand Manager position at Bailey Brand Consulting?

Brand Manager Position at Bailey Brand Consulting
Roles & Responsibilities

Bailey Brand Consulting is looking for an experienced Brand Manager to play a major role
in managing multiple accounts and having direct communications with our clients. The
Brand Manager must have an intimate understanding of the clients’ business and ensure
that a strong working relationship is established. This role is perfect for someone who loves
a fast-paced, deadline-driven working environment, with the chance to grow our clients’
business and the company as a whole. The Brand Manager will report directly to a Senior
Brand Manager to consult with our clients to provide branding, marketing and digital
solutions that deliver on the clients’ goals.

Specifically, the Brand Manager:
  • Provides excellent customer service for our clients.
  • Fully understands the complete scope and all requirements (expectations, deliverables,
budgets, timing) for the successful completion of all projects.
  • Develops and manages day-to-day tasks for clients, including project briefs, creative
briefs, work plans, timelines, estimates, proposals and contact reports.
  • Ensure all projects are accurately set up, launched, and delivered within client
parameters, timing and budget.
  • Prepare and present progress reports and ensure projects are furthering clients goals.
  • Track project performance, specifically to analyze the successful completion of shortand
long-term goals.
  • Manages all internal and external resources including creative, digital and operations
teams to ensure executions are strategically aligned with the overall objectives of the
client.
  • Ensures that the agency delivers brand solutions that are on strategy and consistently
produce measurable results and drives results that exceed the clients’ expectations.
  • Creates more interaction with the client through direct contact to build a strong
relationship.
  • Proactively communicates with clients to build trust-based relationships
  • Manages day-to-day relationship with client – communicating project and campaign
performance, goal achievement, opportunities and challenges.
  • Establishes metrics for all marketing activities. Develops and implements a dashboard
to consistently track and report performance of all marketing activities tied to the
business objectives.
  • Oversees management of specific budgets for marketing activities to ensure optimal
deployment of resources and accurate and timely reporting of incurred costs for
financial reporting. Analyzes, reviews and reports on effectiveness of campaigns in an
effort to maximize results.

Requirements:
  • 3-5 years of experience in an agency as an account coordinator, account manager or brand
manager, or 3-5 years in-house experience managing large-scale marketing projects with
cross-functional teams
  • B2B/B2C branding and marketing across multiple channels
  • Bachelor’s degree required, preferably in Marketing, Advertising or Business Management
  • Proven experience developing and maintaining client relationships
  • Experience with presenting to and communicating with C-Suite level executives
  • Proven ability to manage teams to accomplish goals
  • Excellent written and oral communication skills
  • Excellent organization and time management skills
  • Local and regional travel as necessary
  • Ability to successfully manage multiple tasks and meet deadlines while maintaining accuracy,
attention to detail and adherence to company policies and procedures
  • Good sense of humor
  • Entrepreneurial spirit

Salary : $71,200 - $90,100

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