Digital Shelf Strategist
Minimum Qualifications:
· 0-2 years of experience within Digital Strategy and/or Digital Content Strategy
· Bachelor?s degree in a related field preferred
· General understanding of SEO and SEO tools
· Experience or exposure within content creation
· Exposure to working cross-functionally with designers, copywriters, and analysts
Responsibilities:
· Ability to streamline content to optimize digital product success and drive revenue
· Own ongoing management of content assessment, benchmarking, and content creation efforts including prioritization of workstreams, timelines and supporting agency and creative resources
· Work closely with the eCommerce teams to understand content changes that need to be made to enhance growth
· Daily use of consumer retention experience to drive returning customers and user satisfaction
· Understand client products and remain familiar with evolving content changes
· Communicate with team members, retailers and attend meetings across business units
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