Ensures all content is on-brand, consistent in terms of quality and tone of voice, and optimized for search and user experience for all channels including collateral, online, social media, email, and events/webinars, always being an arbiter of best practices in grammar, messaging, writing, and style.
Collaborates with Attorney Recruiting leadership team and external vendors ( e.g., Flo Recruit, Forage, LinkedIn, NALP, Vault) to raise brand awareness, increase website and social media traffic, and drive qualified leads.
Drives social media ( e.g., LinkedIn, Instagram, Client blog) content to further department goals and provide thought leadership materials to nurture target audiences.
Shares brand internally via Client Connect’s Attorney Talent headlines to support attorney morale and engagement and ensure the Client community stays up to date on Attorney Recruiting, Attorney Learning & Development, and Strategic Growth activities.
Maintains industry contacts to keep informed on leading industry trends, while monitoring the overall landscape for reputational risk for the firm and its clients.
Monitors competitive intelligence in the Legal Talent market utilizing industry publications ( e.g., Law.com, Bloomberg Law, Law360) and Research Services team.
Must Haves:3-5 Years of experienceSocial Media Posting ExperienceTalent Acquisition is a plus, however not requiredIf they have a mix of talent acquisition and Marketing experience- LinkedIn recruiter experience would be nice to haveSystems -Outlook, Team
Job Type: Contract
Schedule:
Day shift
Experience:
Social media management: 3 years (Required)
Work Location: On the road
Hourly Wage Estimation for Social Media Specialist in Boston, MA
$56.41 to $69.60
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