What are the responsibilities and job description for the Digital Marketer position at Cant Miss US?
About us
Can’t Miss US is country's largest fleet of LED Digital Mobile Billboard Truck. Can’t Miss US offers an effective and affordable solution for mobile digital billboard advertising on the go. Our digital LED billboard trucks are driven to obtain maximum exposure for your brand. Can’t Miss US’s highly visible advertising space on the sides of our LED trucks, is one of the best solutions for Out-Of-Home OOH advertising needs. When our LED trucks are on road, your audience CAN’T MISS US
Duties:
- Developing and implementing digital marketing strategies, including social media advertising, email marketing, display ads, Search Engine Optimisation (SEO), Search Engine Marketing (SEM) and Pay Per Click (PPC)
- Building and maintaining a brand’s presence across multiple social media channels
- Creating, executing and monitoring marketing campaign budgets
- Collaborating with media and sales teams to improve marketing results
- Measuring key performance metrics, including website traffic, audience engagement, service quotas, bounce rate and ad spend return on investment
- Coordinating with the digital marketing team to identify innovative growth strategies
- Preparing reports on the performance of marketing campaigns
- Using advanced analytics software to identify customer touchpoints and assess end-to-end customer experience across diverse digital channels.
Skills:
- Strong understanding of digital marketing principles and best practices
- Proficiency in social media management platforms and tools
- Experience with content management systems, such as WordPress or Drupal
- Knowledge of e-commerce strategies and platforms
- Familiarity with performance marketing channels, including PPC, SEO, and email marketing
- Excellent copywriting skills with the ability to create engaging and persuasive content
- Understanding of graphic design principles and ability to collaborate effectively with designers
This role requires a creative and analytical mindset, as well as the ability to adapt to changing trends in the digital marketing landscape. Strong communication skills are essential for collaborating with cross-functional teams.
Job Type: Full-time
Pay: $37,500.00 - $39,000.00 per year
Benefits:
- Paid time off
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
Supplemental pay types:
- Bonus pay
Ability to commute/relocate:
- Norcross, GA: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Marketing: 1 year (Required)
Work Location: In person
Salary : $37,500 - $39,000