SEO Strategist

Clix
St. Louis, MO Full Time
POSTED ON 5/1/2024

Clix is an organization composed of expert digital marketing strategists, creatives, problem solvers, critical thinkers, and doers. Be part of an amazing remote culture that is built on collaboration and ongoing development and driven by relationships and performance!


As an SEO Strategist, you are empowered to think creatively and critically in order to solve unique inbound marketing challenges. You will have ownership over the strategic and tactical direction of various search engine optimization campaigns, spanning numerous industries. The ideal candidate for this position is technically savvy (within the context of website CRMs, HTML/CSS, Google Analytics, Schema, etc.), experienced, confident, and has a proven track record of high-level campaign performance and management. In addition to strategy, implementation, and analytics, this role will frequently interact and collaborate with other internal teams and service implementation partners.


Our style is entrepreneurial, dynamic, and ever-evolving. We thrive on constant improvement, lessons learned, and proactive searching for impactful ways to service our clients in an exceptional capacity. We’re looking for an individual who embodies these traits and boasts an unparalleled passion for and enjoyment of situational challenges, personal growth, and a team-first culture.


Our remote working structure allows our team members to be more productive and work where they are most comfortable. However, our integration with the top digital collaboration tools allows the team to feel connected and work seamlessly even in a remote environment. On top of that, a competitive salary, a full range of benefits, matching 401(k), paid PTO and an empathetic working environment round out the package offered by Clix.


Apply today to inquire about what it takes to join our elite team and dedicate yourself to bringing about positive change and growth across each Clix-client partnership.


Primary Responsibilities:

  • Lead, implement, and iterate through local, national, and e-commerce SEO campaigns; understand the context, priorities, and timelines between the three campaign types
  • Conduct thorough keyword research to identify the most relevant and high-volume keywords that can be targeted to improve the search engine ranking of a website or online content
  • Optimize website content, metadata, URLs, and structure to ensure the website is properly optimized for the targeted keywords
  • Ensure client websites are technically optimized for search engine crawlers, including optimizing the website's URL structure, mobile responsiveness, page speed, and more…
  • Develop high-quality and optimized content, including blog posts, landing pages, product descriptions, and more, to improve the website's search engine ranking
  • Support data tracking integrity and work with team members to ensure accuracy; provide reporting and insights to internal stakeholders and attend client calls to consult on performance and SEO strategies
  • Research, experiment with, and utilize emerging technologies (e.g. artificial intelligence assistants); assure quality
  • Lead high-quality link-building strategies
  • Communicate regularly with internal stakeholders and clients (as needed); provide updates on SEO performance, collaborate on strategy, and answer any questions or concerns
  • Stay up to date on industry trends, project management technologies and methodologies
  • Other relevant tasks as assigned.


Ideal Education and Experience:

  • Bachelor’s Degree in marketing, communications, computer science, or a related field
  • 3 years of experience managing SEO campaigns across various industries with a proven track record of performance
  • Experience with Google Docs, especially Google Sheets, or equivalent (Microsoft Office)
  • Experience with WordPress content management system
  • Experience using tools like SEMRush, AHrefs, Moz, ScreamingFrog, Google Ads Keyword Planner
  • Experience using AI tools (e.g. Jasper, Chat GPT, SurferSEO, etc.) to support SEO strategy, tactical planning, and implementation
  • Advanced experience using analytical and diagnostics tools like Google Search Console, Google Analytics, and Google Tag Manager
  • Exceptional writing and communication skills with the ability to effectively interact with all levels of staff and clients
  • Possess excellent judgment, deep understanding of marketing principles and practices, demonstrated leadership (i.e. interdepartmental and intradepartmental), and business acumen
  • Excellent problem-solving skills with the ability to collaboratively resolve conflicts
  • Able to work with minimal supervision while maintaining focus and productivity, but knows when to ask for help when needed


Competencies:

  • SEO Knowledge
  • Organic Digital Marketing
  • Analytical Skills
  • Technical Skills
  • Communication Skills
  • Creativity
  • Attention to Detail
  • Project Management
  • Customer Service
  • Adaptability
  • Results-Driven
  • Work Ethic
  • Proactiveness

Salary.com Estimation for SEO Strategist in St. Louis, MO
$93,033 to $126,476
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