Job Posting for Associate Analyst, Paid Social at CMI Media Group
If you're passionate about social media and thrive in a dynamic environment, this is your opportunity to shine and help brands excel in the digital realm. Join us today and shape the future of social media!
In this role, you will:
Manage and support social listening, paid social advertising, and community management.
Collaborate with senior team members to boost brand efforts.
PRIMARY ACCOUNTABILITIES
Support senior team members in creating social media strategies across social listening, paid social advertising and community management.
Create estimates for paid social programs across networks such as Facebook, Twitter, Pinterest and Linkedin.
Traffic paid social campaigns, perform QA process and launch campaigns
Day to day management and optimization of paid social campaigns
Alongside analytics teams, analyze performance and make recommendations to improve performance
Leverage social listening tools to develop an understanding of disease state landscapes, make recommendations to improve social programs
Develop an understanding of how HCPs and consumers utilize social, helping define the separation of audiences
Stay up to date on the use of social media in the pharmaceutical space, specifically keeping a pulse on FDA regulations and processes
Develop a deep understanding of the client’s brands and disease states and determine how social media can provide a benefit to their audiences
Utilize social analytics tools to analyze content promotion efforts and adjust strategies as needed
Publish content via tools such as Hootsuite, Buffer, Sprinklr and others
Leverage social listening tools to develop strategies and analyze competition and audience segments
Work alongside creative and PR agencies to adjust messaging based on social analysis
Continuously research the evolving social media space, staying on top of trends, new networks and shifts in consumer behavior
Write copy for social media posts
Manage social listening to identify influencers, trends, engagement, and content opportunities
Lead and manage the legal review and submission process for social media efforts
Maintain content calendar, outlining promotional efforts across all social channel
Strong quantitative analysis skills
Ability to make recommendations of statistically significant data sets
Utilizes industry knowledge and experience
Strong business and leadership skills to make independent decisions affecting the daily operations and management of campaigns
REQUIREMENTS
Ability to multitask
Detail oriented
Strong written and verbal communication skills
PC proficiency and solid working knowledge of MS Office particularly Excel, basic knowledge of pivot tables and V-Lookups
Knowledge of Web Analytics software, such as Omniture, WebTrends, Google Analytics and bid management tools like Kenshoo
Healthcare/Pharmaceutical background a plus
Bachelors Degree is a plus or equivalent, preferably in marketing, business or any quantitative or analytical related fields
**The base salary for this position at the time of this posting may range from $40,000- $45,000 annually.
Salary.com Estimation for Associate Analyst, Paid Social in Cherry Hill, NJ
$77,398 to $100,488
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