What are the responsibilities and job description for the Home Care Marketer (Canton) position at ComForCare Home Health Care - Plymouth?
Home Care Marketer (Flexible Schedule: 20 - 25 hours per week)
ComForCare is looking for an ambitious, outgoing marketing and sales professional who wants a career that will grow with them. We’re a fast-growing business that needs the right person to help us solidify our relationships in the community and create additional pipelines of referrals that drive new business.
This is an outside sales position and responsibilities include meeting with the case managers, social workers, physicians, hospital and nursing home discharge planners, generating referrals, and promote the company in the community. Experience in hospice, home health, or health care industry sales and marketing preferred.
Competitive base salary plus commission!
Benefits
POSITION DESCRIPTION:
The Marketer is responsible for developing and maintaining relationships with referral sources who will recommend the agency to potential clients. The Marketer will visit and call on these representatives regularly to encourage referrals as well as update them on any clients sent to the agency. The Marketer will understand all programs in place such as Dementia Wise, Matter of Balance, Transitions of Care, etc. and use these to differentiate the agency in the marketplace. In addition, the Marketer may do some direct consumer sales. The ultimate goal for the Marketer is to continuously increase business.
QUALIFICATIONS:
ROUTINE DUTIES:
KEY PERFORMANCE INDICATORS (KPIS):
ComForCare is looking for an ambitious, outgoing marketing and sales professional who wants a career that will grow with them. We’re a fast-growing business that needs the right person to help us solidify our relationships in the community and create additional pipelines of referrals that drive new business.
This is an outside sales position and responsibilities include meeting with the case managers, social workers, physicians, hospital and nursing home discharge planners, generating referrals, and promote the company in the community. Experience in hospice, home health, or health care industry sales and marketing preferred.
Competitive base salary plus commission!
Benefits
- Paid Time Off
- Earned Wage Access (EWA)
- Referral program
- Working Advantage Discount Program
- Free legal consultations
- Pharmacy discount card
- Virtual Concierge services
- Employee Assistance Program
- Auto, Home & Pet Insurance
- Identity Theft Protection
- Short-Term Disability Insurance
- Accidental Injury Insurance
- Critical Illness Insurance and more
POSITION DESCRIPTION:
The Marketer is responsible for developing and maintaining relationships with referral sources who will recommend the agency to potential clients. The Marketer will visit and call on these representatives regularly to encourage referrals as well as update them on any clients sent to the agency. The Marketer will understand all programs in place such as Dementia Wise, Matter of Balance, Transitions of Care, etc. and use these to differentiate the agency in the marketplace. In addition, the Marketer may do some direct consumer sales. The ultimate goal for the Marketer is to continuously increase business.
QUALIFICATIONS:
- Compliance with ComForCare bonding criteria.
- Eighteen years of age or older, with U.S. citizenship and/or equivalent employment eligibility authorization
- Self-driven and self-disciplined, determined to independently drive results.
- At least three years’ experience in sales and/or marketing capacities. Marketing experience in a health care setting strongly preferred but not required.
- Demonstrated ability to effectively communicate and interact with referral sources, clients, clients’ families, co-workers and all supervisors.
- Strong verbal and written communication skills and strong interpersonal skills
- Ability to give presentations to large groups of people as well as one on one.
- Knowledge of social media, SEO, etc. strongly considered.
- High school diploma - Associate or Bachelor degree strongly recommended.
- Experience in event coordination a strong plus
- Visits to potential referral sources on a weekly basis
- Develop, establish, maintain and strengthen relationships with major referral sources, (e.g., Social Workers, Case Managers, Discharge Planners, Hospitals, Assistant Living Facilities, Admission Coordinators, Senior Communities, Rehab Centers, Hospice and other Health care Provider Professionals).
- Provide referral sources with information about ComForCare in a manner that will encourage referrals.
- Conduct research on new and untapped referral sources.
- With agency owner, develop and implement sales strategies that will increase business.
- Work closely with scheduler and recruiter to identify and/or recruit caregivers who are qualified to serve the clients’ needs based on the referral source type.
- Conduct sofa visits to educate potential clients and families on home care services in a way that will encourage new client to sign on.
- Conduct large group and one-on-one presentations on various topics as necessary. These presentations may be directed to referral sources or direct consumers.
- Promote care enhancement programs such as Dementia Wise and Matter of Balance.
- Order marketing material as necessary with approval from agency owner.
- Weekly meeting with owner to discuss sales progress and upcoming marketing meetings for all referral sources.
- Meet sales goals on a weekly and monthly basis.
- Be available during non-traditional hours as needed to manage and grow the business.
- Other duties as assigned.
- Responsible for at least 18 visits to potential referral sources on a weekly basis.
- Conduct at least one in-service each month to a referral source or the public.
- Bring in at least 4 referrals monthly.
- Develop a weekly plan and submit and discuss with owner every Monday morning.
- Track all referrals and follow up as necessary. Discuss weekly with owner.
- Within one day of getting a referral, follow up with referral source on status of client.
- Meet at least two new referral sources weekly.
- Enter notes into database weekly.
By selecting the positions below, you acknowledge that you are applying for employment with an independently owned and operated ComForCare franchisee, a separate company and employer from ComForCare and any of its affiliates or subsidiaries. You understand that each independent franchisee is solely responsible for all decisions relating to employment including (and without limitation to) hiring and termination, and ComForCare does not accept, review or store my application. Any questions about your application or the hiring process must be directed to the locally owned and operated ComForCare franchisee.
Equal Opportunity Employer: Disability/Veteran.
Caregiver/Home Care Aide
Home Sweet Home Care -
Jackson, MI
Registered Nurse (RN) Home Care
PARC Home Care -
Brighton, MI
Registered Nurse (RN) Home Care
PARC Home Care -
Canton, MI
