What are the responsibilities and job description for the Marketing Business Partner Consultant position at Conduent?
Through our dedicated associates, Conduent delivers mission-critical services and solutions on behalf of Fortune 100 companies and over 500 governments – creating exceptional outcomes for our clients and the millions of people who count on them.
You have an opportunity to personally thrive, make a difference and be part of a culture where individuality is noticed and valued every day.
Job Description
We are seeking a Senior Marketing Manager to help us develop and execute strategy and marketing programs for our Business Operations Solutions group. The ideal candidate for this position has a deep understanding in back-office processing and workflow automation. Our Business Operations Solutions transforms business processes by automating and streamlining mission-critical operations through the latest technology solutions – driving supply chain efficiencies, improving security, and leveraging data to guide revenue growth while creating seamless end user experiences.
The candidate will also have experience marketing these services to a diverse B2B audience.
Responsibilities:
- Develop and oversee strategic marketing plans for the Business Operations Solutions segment in partnership with the business, sales, and marketing leaders in context of industry trends, client needs and competitive landscape
- Develop compelling, competitively advantaged value propositions for our healthcare solutions and work with agency and shared services to develop effective marketing materials that generate demand and accelerate sales.
- Partner across other marketing teams focused on other commercial capabilities to bring the entire Conduent Commercial Portfolio to the current Business Operations Account Managers and Sales Executives.
- Design, plan and execute marketing programs and campaigns that drive pipeline and accelerate the sales cycle for all channels including online, social media, email, video, web and events.
- Lead efforts around content development, sales enablement, and event presence at major tradeshows
- Manage internal and external (agency) resources on the execution of both new logo/nurture and ABM (account/deal specific) campaigns and related initiatives and program activations
- Measure and report marketing ROI and assess against established goals using advanced performance marketing techniques
Requirements:
- Minimum of 3 years of experience in B2B marketing including product marketing, content marketing and demand generation
- Strong knowledge in marketing digital transformation, services and solutions to business operations departments.
- Bachelor’s degree is required; Business or Marketing degree is preferred. MBA or advanced marketing degree a plus.
- Collaborative team player with “can do” attitude, willing and able to actively contribute to the work itself (not just direct), adaptable to fast-paced, changing environment; with ability to work closely and influence stakeholders.
- Highly creative with experience identifying target audiences and devising campaigns that engage, inform, and motivate buyers.
- Must be strategic, detail oriented, and proactive with proven project management and verbal/written English-language communication skills.
- Strong understanding of current marketing technology and social platforms. Marketo, Domo, Salesforce.com with analytical skills to support performance analysis and reporting.
Closing
Conduent is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, creed, religion, ancestry, national origin, age, gender identity, gender expression, sex/gender, marital status, sexual orientation, physical or mental disability, medical condition, use of a guide dog or service animal, military/veteran status, citizenship status, basis of genetic information, or any other group protected by law.
People with disabilities who need a reasonable accommodation to apply for or compete for employment with Conduent may request such accommodation(s) by clicking on the following link, completing the accommodation request form, and submitting the request by using the "Submit" button at the bottom of the form. For those using Google Chrome or Mozilla Firefox please download the form first: click here to access or download the form. You may also click here to access Conduent’s ADAAA Accommodation Policy.
At Conduent, we value the health and safety of our associates, their families and our community. Under our current protocols, we do not require vaccination against COVID for most of our US jobs, but may require you to provide your COVID vaccination status, where legally permissible.
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