Digital Marketing Specialist

Corner Alliance
Boulder, CO Full Time
POSTED ON 3/21/2022 CLOSED ON 4/28/2022

What are the responsibilities and job description for the Digital Marketing Specialist position at Corner Alliance?

Do you enjoy meaningful work in an environment where you can make an impact, learn and collaborate well with others who are just as passionate about their work as you are? Corner Alliance, a dynamic, growing consulting firm dedicated to an enriching employee experience, is looking for a Digital Marketing Specialist with 4 years of experience to join our Boulder, CO team and work in a hybrid setting, both remote and at our Federal government client site.

About the Role:

You will develop and implement marketing and outreach communications for a Federal government client with a public safety focus. The role is an opportunity to support a laboratory/division focused on emergency response communications across the nation.

Your responsibilities will include:

  • Working on a highly motivated program management team developing and executing communications strategy and digital marketing campaigns to further the client’s mission and reach.
  • Developing data-driven analytics reports to show long-term and short-term impacts of client projects and initiatives.
  • Aligning with strategic communications goals, leading content development for digital communications including email marketing, social media, and other platforms.
  • Managing a content calendar for the publication of all digital communications; this is inclusive of managing deadlines, leading content creation, and overseeing the review process.
  • Working closely with the client, developing presentations and facilitating webinars that showcase research updates in a digestible format.
  • Supporting the promotion of events (virtual and in-person) through marketing and outreach communications; this includes developing and disseminating email marketing campaigns.
  • Writing blog articles for the client that highlight research, funding, staff, and events.
  • Managing and implementing updates to the client website and contact lists.
  • Leveraging and recommending marketing tools and creative solutions based on marketing communications and outreach goals and challenges.
  • Collaborating to develop messaging and branding for campaigns, aligning with the client’s corporate messaging principles and brand style guide.
  • Monitoring communications and outreach performance, and preparing subsequent quarterly and annual reports.
  • Building trusted relationships with Federal clients and other external public safety stakeholders.
  • Contributing to the firm’s business development and growth strategy.
  • Supporting cross-team initiatives to include: virtual and in-person events, presentation development, meeting facilitation, and reporting.

Location:

You will work as part of a team at the client-site in Boulder, CO in a hybrid setting, both remote and at our Federal government client site.

Required Experience:

  • Bachelor’s Degree.
  • 4 years of experience working in digital marketing and content development.
  • 1 years of experience developing content for Twitter, LinkedIn, and Facebook.
  • Experience working with Salesforce or Salesforce Marketing Cloud (or comparable CRM and email marketing software).
  • Must be comfortable presenting ideas and recommendations to teammates and clients; specifically, this position requires the ability to convey concepts verbally.
  • Strong communication, organizational, and planning skills.
  • Strong writing, editing, and proofreading skills with keen attention to detail.
  • Self-motivated with a positive and professional approach to work.
  • Self-starter who is confident in identifying the path forward, making recommendations, and taking action.
  • Must be self-directed, responsible, accountable, and transparent in approach; ability to move on projects with minimal supervision is a must.
  • A team player; at times, you may be asked to help with projects or tasks that are not strictly in the job description.
  • US citizenship or permanent resident and the ability to pass public trust clearance.

Preferred Experience:

  • Proficiency working with Adobe InDesign and Photoshop, and a general desire to develop and practice graphic design skills that support digital content goals; confidence working with Adobe Spark or Canva will also be considered.
  • Experience working with Adobe Premiere Pro; similar video editing experience will be considered.
  • Experience working with Drupal.
  • A firm grasp on the importance of following a brand style guide.
  • Familiarity with webinar software such as GoToWebinar.
  • Familiarity with Google Data Studio.

About Us:

We are a dynamic and growing management consulting firm headquartered in downtown DC focused on creating an experience that feels a bit different for our clients. We have their backs, push them with new ideas, and start every solution with their stakeholders to create high-performing, high-results Federal Government programs. Corner Alliance is serious about our Commitments: to Deliver excellence, Grow the business and Thrive in a vibrant environment.

Our Core Purpose is simple and meaningful: We work with the government to create results. 

Corner Alliance offers a comprehensive and competitive benefits package for full time employees including 401k matching (4%), PTO (3 weeks to start, 4 weeks (2-5 years) and 5 weeks (5 years )), health, dental, vision, short- and long-term disability, FSA accounts, 4 weeks of paid parental leave, 11 paid holidays (including your birthday off), fitness & cell phone reimbursements, monthly all hands update meetings, annual in-person all hands team building day and evening out, regular check-ins for professional growth goals, semi-monthly one on one performance manager meetings, a social team that coordinates monthly events, use of technology like Slack to keep us connected and collaborative, and overall, a company culture dedicated to a highly engaged team.

Be a part of our award-winning firm and the great things we are doing - we are a recurrent Inc. 5000 Fastest Growing Company honoree and a past Winner of the Society of Human Resource Management When Work Works award for our amazing workplace culture.

Corner Alliance is an equal opportunity employer and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex (including pregnancy, gender identity and sexual orientation), national origin, disability status, genetics, protected veteran status, or any other basis covered by applicable law.

In compliance with the Americans with Disabilities Act Amendments Act (ADAAA), if you have a disability and would like to request an accommodation in order to apply for a position with Corner Alliance please call (202) 754-8120 or email recruiting@corneralliance.com. 

Corner Alliance participates in the E-verify program and will provide the Federal Government with Form I-9 information to confirm work authorization in the U.S.

Don’t think you have everything for this role but are still very interested? Please don’t hold back from applying because you may not have it all. There's no such thing as a perfect candidate. You can learn and grow with us. So, please apply if you consider yourself to be detail-oriented, can re-prioritize in a fast-paced environment, have great client management and people management skills, can manage high-quality deliverables on time and this is a role that would make you excited to come into work every day.

And the part about consulting? You also don’t need to have a consulting background to apply - we have consultants here from many different backgrounds: non-profits, associations, government, private sector, and anything in between. We offer a 2-day orientation where we teach you the Corner Alliance Way of Consulting. What you do need are transferable skills.

Transferable Skills and Traits:

  • Coachable - receptive to feedback and swift on implementing suggestions
  • Unflappable - capability to navigate unexpected challenges with grace and come up with thoughtful solutions; you fully embrace a ‘we-will-figure-it-out’ mindset in chaos 
  • Resourceful - eager to learn more and develop skills you may not have; and ability to learn new systems quickly and a thirst to learn independently 
  • Innovative - willing to challenge the status quo, push boundaries, and suggest improvements to existing processes
  • Excellent Writing Skills - ability to synthesize, be concise, use the active voice, proofread and edit
  • Analytical and Critical Thinking Skills - ability to collect and analyze relevant information, problem-solve, and make rational decisions
  • Prioritization Skills -  ability to sequence tasks in order of terms of importance; and  willingness to pivot if more important tasks arise
  • Rapport Builder - having a natural ability to build candid, honest relationships with our clients and colleagues

Visit us at www.corneralliance.com to learn more.

Salary Range: 55k - 75k (Salary will vary depending on education and years of experience)

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