Creative Director - Brand

Crecera Brands
South Saint Paul, MN Full Time
POSTED ON 4/22/2024 CLOSED ON 5/17/2024

What are the responsibilities and job description for the Creative Director - Brand position at Crecera Brands?

CREATIVE DIRECTOR - BRAND

Job Description


ABOUT THE COMPANY

Crecera Brands is the driving force behind Sportsman’s Guide, The Golf Warehouse, and Baseball Savings.com, three of America’s leading retailers of outdoor gear, sporting goods and golf supplies. For nearly 45 years, our companies have been dedicated to helping our customers enjoy the fun, freedom and traditions of the great outdoors. From hunting and fishing to playing ball and hitting the links, the companies of Crecera Brands deliver the gear you need to succeed. Our websites include sportsmansguide.com, tgw.com, and baseballsavings.com.

THE ROLE

We are looking for a talented Creative Director - Brand who is an experienced leader, a conceptual thinker, and has a keen eye for aesthetics and storytelling. You should be well versed in multi-channel creative development, digital marketing, web, social, experiential and print/catalog. You should also be passionate about branding and have a strong portfolio to prove it. In this role you will help build brands that inspire passion, loyalty and emotional connection. As such, you must understand that branding is much more than a logo, color palette and name. This is a perfect opportunity for someone who gets energized by new creative challenges and thrives in a fast-paced environment!

Qualities of a successful candidate:

  • Experience leading teams and developing talent.
  • Collaborative thinker, comfortable working with cross functional teams.
  • Proven ability to develop creative solutions rooted in strategy and consumer insights.
  • Able to articulate your ideas clearly to non-creative audiences and achieve buy-in.
  • An active maker as well as a leader.
  • Low-ego, resilient and open to creative feedback.
  • Detail oriented with solid organizational skills.
  • Able to be diplomatic and navigate conflict with grace.
  • Effective manager of timelines, deadlines and responsibilities.
  • Have a curious, creative mind and stay on top of the latest design trends.
  • Value continuous learning and knowledge sharing as it relates to emerging tools, and technology.
  • A tendency to proactively take initiative and willing to take calculated risks.
  • Ideally you have experience with photo art direction and video/motio.

WHAT IT TAKES

This role demands a strong portfolio, a keen eye for aesthetics and storytelling. We are a growing company with diverse creative opportunities – we care about results and are all eager to jump in and get our hands dirty.



Important competencies to effectively perform this role include:

  • 2 years of experience in a creative leadership role
  • 5 years in the field with either an art director or copywriter background
  • Proficient use of the Adobe Suite or other tools
  • Detail oriented with solid organizational skills
  • Incorporate feedback and take/give direction well
  • Can work both independently and in a collaborative team environment
  • Motivated individuals who are fueled by innovate thinking. Willing to take initiative, and have a desire to tackle challenging opportunities

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)

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