Content Marketing Manager - Public Sector

About DataRobot

DataRobot is the leader in enterprise AI, delivering trusted AI technology and enablement services to global enterprises competing in today’s Intelligence Revolution. DataRobot’s enterprise AI platform democratizes data science with end-to-end automation for building, deploying, and managing machine learning models. This platform maximizes business value by delivering AI at scale and continuously optimizing performance over time. The company’s proven combination of cutting-edge software and world-class AI implementation, training, and support services, empowers any organization – regardless of size, industry, or resources – to drive better business outcomes with AI.

With a singular focus on AI since its inception, DataRobot has a proven track record of delivering AI with ROI. DataRobot has offices across the globe and more than $700 million in funding from top-tier firms, including Altimeter, New Enterprise Associates, Sapphire Ventures, Meritech, and DFJ Growth. For more information, visit https://www.datarobot.com, and join the conversation on Twitter and LinkedIn. 

About this role

DataRobot is searching for a creative, resourceful, and collaborative Content Marketing Manager focused on the Public Sector. In this role, you’ll have a unique opportunity to work with a public policy forward company whose core values are to change the world for the better with AI and define artificial intelligence in the public policy space. 

Responsibilities include: 

• Design content marketing strategies and set short and long-term goals
• Undertake content marketing initiatives to achieve business targets that effectively message the global impact of DataRobot’s platform
• Collaborate with technical team members to translate highly technical concepts to produce high quality content
• Develop messaging and branding for marketing the Public Sector and expand digital footprint and brand awareness
• Deliver engaging content on a regular basis and inspire team members
• Develop editorial calendar, delegate tasks and ensure deadlines are met
• Edit, proofread and improve content
• Optimize content considering SEO and Google Analytics
• Analyze web traffic metrics
• Share content through various channels, ensuring strong web presence
• Receive customer feedback and generate ideas to increase customer engagement

Required qualifications: 

• Bachelor’s degree in Marketing, Journalism or related field
• 5-7 years of demonstrated experience in content development and strategic campaign management 
• Ability to drive thought leadership pipeline development, ensuring voice and tone is consistent across communications internally and externally
• Strong writing skills, excellent attention to detail, and diligence in a deadline-oriented environment 
• Hard working with a “no task is too small” attitude and willingness to go above and beyond stated responsibilities
• Proven work experience as a Content Marketing Manager developing engaging content to attract and retain customers
• Proficiency in MS Office and WordPress or other Content Management Software
• Understanding of web publishing requirements
• Editorial mindset with an ability to predict audience preferences
• Hands on experience with SEO and web traffic metrics
• Expertise in social media platforms
• Project management skills and attention to detail
• Excellent communication and writing skills in English
• Preferred experience in the public sector supporting federal government customers