Director, Group Sales

Detroit, MI Full Time
POSTED ON 12/17/2023

Job Summary:

The Director of Group Sales is responsible developing strategy and building a best-in-class Group Sales Department that focuses on selling five core group categories, fan experience packages, and ballpark hospitality. 

Key Responsibilities:

  • Develop strategy and direction for the Group Sales team, including cultivating new programs, enhancing existing group sales platforms, setting individual goals, and monitoring achievement
  • Lead Group Sales Account Executives to hit revenue goals through effective campaign creation, management, and engaging touchpoints
  • Responsible for building Group Sales team through effective recruiting, training, and developing of Group Sales Accounts Executives
  • Manage all aspects of selling new group business, including prospecting, lead generation, development of sales events and sales campaigns, and touchpoint creation
  • Establish and monitor staff performance and development goals, assign accountabilities, set objectives, establish priorities, conduct annual performance appraisals
  • Optimize the Group Sales database and leverage past/existing groups to generate future sales
  • Represent the department at industry events
  • Work with vendors on creating and ordering group night giveaways
  • Build and monitor group sales budget
  • Leverage Group Sales technologies to curate industry best practices that drive group sales revenue
  • Work with the box office to develop group sales procedures
  • Responsible for aiding in the creation of all sales and support materials
  • Provide daily sales reports and weekly activity summaries
  • Serve as a resource and point person for all Group Sales activities on Game Days
  • Assist other departments as needed by the organization
  • Design, implement and execute a Group ticket sales business plan

Required Knowledge, Skills and Abilities:

  • Bachelor’s Degree, Business or Sports Management preferred
  • Minimum of 7 years Tickets Sales experience in sports/entertainment
  • Previously leadership experience required
  • Proven record of achieving sales goals/targets and motivating staff
  • Proven track record in developing long-lasting relationships with group leaders and executives
  • Must be creative, enthusiastic and possess excellent interpersonal skills
  • Ability to establish priorities, delegate, and lead other sales leaders
  • Demonstrated staff development skills in order to properly train, develop and motive staff to meet objectives
  • Ability to think strategically and handle multiple projects simultaneously
  • Strong judgment and strong problem resolution skills
  • Ability to work with multiple internal contacts/department, external contacts and outside agencies

Preferred Knowledge, Skills and Abilities:

  • Group sales experience in a ballpark environment preferred

Working Conditions:

  • Office environment
  • Ability to work long nights, weekends, and holidays

All items listed above are illustrative and not comprehensive.  They are not contractual in nature and are subject to change at the discretion of Detroit Tigers.


Detroit Tigers is an Equal Employment Opportunity employer. All qualified applicants will receive consideration for employment without regards to that individual’s race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender identity, age, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.                

                  
The Company will strive to provide reasonable accommodations to permit qualified applicants who have a need for an accommodation to participate in the hiring process (e.g., accommodations for a job interview) if so requested.

PRIVACY POLICY

Salary.com Estimation for Director, Group Sales in Detroit, MI
$206,249 to $295,230
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