Content Creator

Direct Mortgage Loans is seeking a dynamic and creative Content Creator to join our marketing team. This hybrid (in office/remote) role involves developing and producing compelling content that aligns with our brand identity and resonates with our target audience. The ideal candidate will be a skilled storyteller with a passion for creating engaging content across multiple platforms.

Responsibilities:

• Develop and execute a content strategy across social media, video, and website platforms.

• Create informative, engaging, and visually appealing content, including social media posts, videos, and blog articles.

• Conduct in-depth research on industry trends and competitor analysis.

• Manage and maintain brand consistency across all channels.

• Collaborate with the marketing team to develop and execute campaigns.

• Utilize design software (Canva, Adobe Creative Suite) and video editing tools (CapCut) to produce high-quality content.

• Explore podcast creation opportunities to expand our content reach.

• Manage and organize content files for efficient retrieval and distribution.

• Distribute content across all relevant platforms according to the content calendar.

• Measure and analyze content performance to optimize results.

• Occasional travel may be required.

• Edit client videos according to company standards and client specifications.

• Capture video footage using a camera or smartphone as needed for content creation.

Qualifications:

• Proven experience in content creation and social media management.

• Strong writing and editing skills with the ability to adapt to different tones and styles.

• Proficiency in design software (Canva, Adobe Creative Suite) and video editing tools (CapCut).

• Experience with podcast creation and editing (preferred).

• Knowledge of SEO and content marketing best practices (preferred).

• Strong understanding of social media platforms and analytics.

• Ability to work independently and as part of a team.

• A keen eye for detail and a passion for storytelling.

• Strong organizational and time management skills.

• Flexibility to work in a hybrid work environment.

Bonus Skills:

• Knowledge of paid advertising and social media advertising.

• Knowledge of ChatGPT/Gemini.

• Sales experience.

If you are a creative individual with a passion for content creation and storytelling, we would love to hear from you!