Senior Marketing Associate

ABOUT FANDUEL GROUP

FanDuel Group is a world-class team of brands and products all built with one goal in mind — to give fans new and innovative ways to interact with their favorite games, sports, teams, and leagues. That’s no easy task, which is why we’re so dedicated to building a winning team. And make no mistake, we are here to win, but we believe in winning right. That means we’ll never compromise when it comes to looking out for our teammates. From our many opportunities for professional development to our generous insurance and paid leave policies, we’re committed to making sure our employees get as much out of FanDuel as we ask them to give.

Our brands include:

• FanDuel — A game-changing real-money fantasy sports app
• FanDuel Sportsbook — America’s #1 sports betting app
• FanDuel TV — "The Bettor Sports Network" bringing live sports and interactive content to the games fans care about most
• FanDuel Racing — A horse racing app built for the average sports fan
• FanDuel Casino & Betfair Casino — Fan-favorite online casino apps
• FOXBet — A world-class betting platform and affiliate of FanDuel Group
• PokerStars — The premier online poker product and affiliate of FanDuel Group

THE POSITION: 
Our roster has an opening with your name on it

FanDuel is seeking a Senior Marketing Associate to Quarterback the delivery of “best in class” launch marketing activity of FanDuel Online Sportsbook as we go live in each new state, making sure all content is set up to stand out from the crowd.

THE GAME PLAN:
Everyone on our team has a part to play

• Shape the success of each new State launch by driving the go-to-market playbook for sportsbook expansion
• Support new market launch campaigns across all marketing teams, as well as internal and external stakeholders, taking into account each units’ functional expertise while ensuring all channels are aligned on the goal and message hierarchy
• Review marketing regulations and requirements ahead of each state launch
• Manage the delivery of launch requirements and timelines including creative briefing and deployment of marketing assets
• Work with all marketing functions to ensure launch strategy is on track
• Review progress of activities and support by finding gaps and quickly filling as teams move close to launch
• Aid teams for insights about the regulatory landscape as well as our competition and industry by researching market-specific insights to help guide launch strategies
• Own the management of market access partner and regulatory relationships in each state, ensuring the FanDuel brand is well represented
• Help lead all verticals past the new launch phase until a business as usual cadence is created with proper handoff
• Manage the input and output of marketing requests for new state launches and government affairs

THE STATS:
What we're looking for in our next teammate

• Minimum of 3 years of marketing experience preferred
• Project management experience preferred; with willingness to learn and navigate regulated industry preferred
• Experience running marketing campaigns, timelines and deployment of creative in a robust business
• Acute attention to detail
• Comfort managing concurrent projects in an ever-evolving, fast paced landscape
• Bachelor’s degree strongly preferred
• Strong communication and organizational skills
• Familiarity with project management tools like Asana/Confluence required

THE CONTRACT: 
We treat our team right

Competitive compensation is just the beginning. As part of our team, you can expect:

• An exciting and fun environment committed to driving real growth
• Opportunities to build really cool products that fans love
• Mentorship and professional development resources to help you refine your game
• Flexible vacation allowance to let you refuel
• Hall of Fame benefit programs and platforms

FanDuel Group is an equal opportunities employer. Diversity and inclusion in FanDuel means that we respect and value everyone as individuals. We don't tolerate bias, judgement or harassment.  Our focus is on developing employees so that they reach their full potential.