UX / Digital Strategist

Fastspot
Baltimore, MD Full Time
POSTED ON 3/10/2024

We have an immediate need for a multi-talented UX / Digital Strategist to join our team.


About the Job

Fastspot’s Strategy team works throughout each project to ensure our products meet and exceed the needs of our clients' target audiences. We collectively envision goals and work with designers and developers to translate those plans into beautiful, usable, and functional websites. The ability to communicate with clients, designers, and developers is crucial for this position—as you will be responsible for employing a variety of user-centered research and strategy methods.


At the beginning of each project, you will conduct stakeholder and user research to help Fastspot better understand our clients’ business needs and target audiences. Beyond direct interaction with clients, you will run individual interviews, focus groups, workshops, and create surveys. You will also conduct competitive analysis, landscape reviews, content audits, analytics insights summaries, and usability testing.


After distilling findings from the discovery phase, the Strategist will help craft a variety of deliverables that outline user needs and define strategy for the lifecycle of the project. These can include but are not limited to creative briefs, user personas, journey maps, functional requirements, information architecture, and content strategy recommendations.


This is a full-time position. Remote applicants and those local to Fastspot's Baltimore-based office will be considered. Travel is currently not required due to COVID-19 but in the future when appropriate it will be. Trips are often two- or three-day client discovery visits. 


You are:

  • excited about visitor experience, information architecture, and content strategy — and how they intersect with the practice of brand strategy and cross-channel marketing strategy
  • a strong critical and conceptual thinker
  • a great writer and communicator
  • detail-oriented and accountable for deadlines; organized and structured
  • a strong advocate for client audiences
  • comfortable working on multiple projects at once and able to manage priorities
  • flexible and open to receiving critical feedback and iteration on your work and giving such feedback to peers
  • excited to collaborate with a talented team


Desired Skills and Experience

  • Ability to translate business recommendations into a creative vision and innovative solutions
  • Professional experience as a user experience strategist or designer, information architect, content strategist, digital strategist, marketing strategist, or user behavior researcher
  • Excellent written and verbal communication skills
  • Comfort presenting findings and recommendations both internally and to client stakeholders
  • Solid understanding of current UX and strategy practices, design methodologies, development best practices and methodologies, web technologies
  • Required Experience: 
    • Conducting audience research and usability testing
    • Communicating ideas and information through low-fi information design and prototyping
    • Creating functional requirements, including process and decision tree flows
    • Creating and documenting content strategy recommendations
    • Crafting information architecture, taxonomies, and data schema
    • Creating requirements for and utilizing content management systems
    • SEO and writing for the web best practices
    • Structured content creation and content design
  • Additional Beneficial Experience:
    • Configuring tracking and reporting in Google Analytics
    • Copywriting and editing web copy and microcontent for web, email, and social media
    • Creating and/or following brand and communication guidelines and tone of voice guidelines
    • Project scoping and planning 


About Fastspot

We have a deep understanding of the creativity, usability, and functionality needed for a successful interactive experience. We listen thoroughly, plan carefully, and never stop trying to exceed expectations. We treat each other and our clients with kindness, respect, and acceptance. We thrive on challenges and love the work we do together.


Fastspot was founded in 2001 and is now a company of 26 employees located primarily in our Baltimore headquarters. We’re honored to have created digital experiences for industry-leading companies, prominent educational institutions, and significant cultural organizations including Brown University, BWI International Airport, Ford’s Theater, the Joffrey Ballet, the Maryland Institute College of Art, Sheppard Pratt Health System, Hamilton College, and Yale University. Our work has been honored with numerous awards over the years, most recently garnering back to back Webby awards for the best website in higher education. 


Salary.com Estimation for UX / Digital Strategist in Baltimore, MD
$75,661 to $100,170
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