Data Modeler

FocusKPI, Inc. is looking for an experienced Senior Data Scientist/Media Mix Modeler for our client, one of the largest retailers/E-Commerce companies in the US. This position helps build and enhance ad measurement capabilities through advanced analytics and machine learning techniques.

Work Location: Remote
Duration: Contract position with potential for extension or conversion.
 

Responsibilities:

• Build and enhance media mix models to connect the impact of marketing tactics and business short-term and long-term outcomes
• Develop optimization and simulation algorithms scenarios to help provide the marketing investment and allocation recommendations to stakeholders
• Scale current Python modeling algorithm through parallel processing or other efficiencies enhancement
• Design and execute A/B tests and other experiments
• Explain complex modeling approaches in simple terms and develop compelling narratives that connect modeling results with business problems
• Partner with cross-functional team to streamline data science solutions

 
Qualifications:

• Ph.D. degree in Statistics, Engineering, Computer Science, Mathematics, Physics, Economics, Operations Research, or related fields
• Strong MMM and testing/experiment design experience
• Industry experience in developing and executing different types of experiment design
• Experience with advertising, measurement, and/or digital marketing analytics
• Experience with advertising technology platforms Ad servers, DSPs, DMPs, etc.
• Proficient coding skills (SQL/Python) and database knowledge
• Extensive experience with predictive modeling algorithms
• Strong project management skills
• Excellent communication skills, with the ability to synthesize, simplify and explain complex problems to different types of audiences, including executives
• You have a passion for working in a fast-paced agile environment
• A collaborative mindset and sense of curiosity

Thank you!

FocusKPI Hiring Team

Founded in 2010, FocusKPI, Inc. (FocusKPI) is a data science and technology firm specializing in predictive analytics practice and methodologies. FocusKPI is a US company headquartered in Silicon Valley, California with an East Coast office in Boston, Massachusetts.