Communications Specialist

At Food Lion, Associates are the most important assets to our organization. We want associates to have meaningful careers full of variety and challenges. Each associate contributes to the overall success of Food Lion, and in return, we strive to provide all associates with a fulfilling work experience and reward performance and commitment. We are committed to the professional development of our associates through on-the-job learning opportunities and training.

Position Summary

The  purpose of this role to identify and develop creative, innovative ways to bring the communications strategy to life by telling the story of Food Lion’s brand, strategy and culture to internal and external audiences. This role contributes significantly to the work of the communications department by being a client-connected communicator and strategic storyteller who proactively sources news from assigned business areas and determines the best methods and channels to communicate business initiatives and programs that promote and protect Food Lion’s reputation.  

Principle Duties and Responsbilites 

•    Serve as client-connected communicator to assigned clients, providing insight and counsel as thought partner; proactively source stories to be featured on various internal and external communications channels (intranet, newsletters, e-boards, press releases, social media, etc.); act as strategic storyteller and determine the best way to share business wins with appropriate stakeholder audience to connect them to company strategy  
•    Support timely dissemination of information to multiple audiences via creation and execution of communications plans; develop articles, Q&As, talking points, memos, video scripts, press releases, social posts and related collateral for multiple channels (intranet, email, e-boards, newsletters, huddles, social media, etc.); collaborate with multiple stakeholders/business partners across assigned functional areas.  
•    Develop, manage and execute multiple strategic communications plans that are aligned to communications strategies and outline objectives, key messages, audience, tactics and measurement; evaluate results and determine what worked well and why, as well as what can be improved in the future for increased results
•    Participate in weekly editorial meetings, pitching stories and recommending best channel for content delivery to connect stakeholder audience to company brand, strategy and culture
•    Collaborate with internal business partners as needed to support the planning and execution of special projects and special events to support associate engagement
•    Assist in executing the day-to-day tactics of the communications strategy and other duties as assigned to support the Communications function

Basic Qualifications 

•    Bachelor’s degree in Communications, Journalism, Public Relations, English, Marketing or related field
•    5 years minimum experience 

Preferred Qualifications 

•    Experience in Fortune 100 companies working on corporate communications or internal communications or public relations team 
•    Experience in corporate retail or corporate grocery retail
•    Proficient in Microsoft Outlook, Word, Excel, PowerPoint and SharePoint
•    Mastery of AP Style
•    Prior journalism or storytelling experience

Education 

•   Minimum 5 years in corporate communications, internal communications or public relations role supporting multiple clients, developing and executing strategic communications plans and tracking results

Skills and Abilites 

•    Strong oral and written communication skills, with demonstrated mastery of AP Style; ability to understand target audiences and translate complex concepts into clear and concise messages
•    Ability to devise innovative ways to communicate, while aligning with goals and objectives
•    Ability to determine and track metrics to measure effectiveness of communications plan against intended outcomes and business objectives   
•    Flexible, collaborative, deadline driven
•    Strong sense of urgency with the ability to multitask effectively to bring projects to a successful closure in a fast-paced environment
•    Experience working with senior leaders, influencing cross-functional teams across multiple departments
•    Ability to maintain confidentiality

Competencies 

•    Detail oriented with ability to manage multiple projects simultaneously
•    Service oriented with a focus on finding win-win solutions with ability to build relationships to influence business results
•    Takes initiative, self starter
•    Innovative
•    Team player
•    Ability to work well under pressure and able to meet deadlines
•    Ability to problem solve and make decisions 

Travel

•    Occasional travel 

Food Lion provides equal employment opportunities to all associates and applicants for employment without regard to race, color, religion, sex (including pregnancy, childbirth and related conditions) national origin, age, disability, sexual orientation, veteran status, gender identity or gender expression or any other characteristic protected by law.

If you have a disability and require assistance in the application process, please contact our Recruiting Department at recruiting@foodlion.com