What are the responsibilities and job description for the Senior Social Media Manager position at FORME?
About the Company:
FORME is an interactive connected fitness platform, combining hardware and digital subscription content for personalized strength training, yoga, barre, meditation, dance, boxing and more. Our two products are designed to deliver the absolute best in-home workout experience with:
- Studio hardware that looks beautiful in the home
- World-class trainers delivering the widest variety of workout content in an intimate 1:1 personal training format
- Personalized workout plans designed to help members achieve their fitness goals
FORME is well positioned to capitalize on the long-term shifts in the fitness and wellness landscape. Spend on at-home fitness has grown 128% since 2017, while traditional gym spend has only grown 6%, and the total addressable market opportunity is massive. To support this growth, FORME is seeking talented team members across the organization.
This role will be responsible for overseeing FORME’s social media strategy, driving awareness for the brand, traffic to the website, and engagement with our owned channel content. The ideal candidate has a proven track record of demonstrating exceptional knowledge and understanding of the social media landscape -- including content ideation, building and engaging with communities, social reporting, planning and execution of socially-led campaigns, understanding emerging technologies & platforms, and a passion for testing and learning.
The Senior Social Media Manager is a strategic thinker who will work with the FORME marketing and creative teams. This role requires an expert communicator able to build strong relationships seamlessly and with a strong attention to detail. The Senior Social Media Manager will ensure flawless execution of all social media tactics and will report to the Director or Marketing.
FORME is committed to building a team that celebrates diversity and inclusion We are proud to be an equal opportunity employer committed to providing employment opportunities regardless of sex, race, creed, color, gender, religion, marital status, domestic partner status, age, national origin or ancestry, physical or mental disability, medical condition, sexual orientation, pregnancy, military or veteran status, citizenship status, and genetic information. If any candidate requires reasonable accommodations during the application process, the individual is encouraged to contact the FORME Talent Team to make the necessary arrangements.
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