ACCOUNT EXECUTIVE (New Business) - WTVM

About Gray Television:

Gray Television is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households. 

We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business. 

About WTVM:

For over 70 years WTVM has served its 16 county DMA across west Georgia and East Alabama. As a broadcast pioneer, WTVM serves as the Chattahoochee Valley’s most-watched television station.

WTVM is the dominant local media provider in the Chattahoochee Valley both on-air and online. WTVM is the largest and most trusted news team in the market, producing more than 58 hours of local news weekly. WTVM.com, the WTVM News app, the WTVM Weather app, and WTVM social media platforms deliver our news on demand and go to a vast and growing digital audience.

Job Summary/Description:

At WTVM you will help local businesses connect with new and current customers using the best advertising solutions and resources in the business. This challenging and rewarding position will be responsible for identifying, qualifying, and acquiring new prospects and connecting them with our best-in-class marketing solutions to help them grow their business. This is a role focused on acquiring high-quality clients with significant short and long-term revenue potential.

If you have a successful background as a customer service and sales representative, retail sales associate, insurance sales executive, marketing director, digital marketing, and sales representative, then we encourage you to apply.

Duties/Responsibilities will include (but not be limited to):

- You will hunt and prospect for new business leads in your market.
- You will be expected to meet weekly/monthly sales activity minimums: cold calls, new business meetings, and closed deals.
- You will research opportunities in your market, generate or follow through on sales leads both warm and cold, and manage an active pipeline of potential revenue.
- You will maintain a consistent pipeline, build pipeline velocity, and forecast with accuracy monthly.
- You will own the full sales cycle from prospect to close and meet new business revenue and budget goals.
- You will be an expert in marketing, and provide expert insights, recommendations, and consultancy to build productive and long-lasting relationships. (training provided)
- Meet or exceed sales expectations, goals, and budgets, and manage your own book of sales revenue for retention and growth.
- Manage your book of business using multiple CRM and client management tools and software.
- Responsible for managing billing inquiries and payment collections.
- Communicate and collaborate effectively internally across all WTVM departments and support staff.

Qualifications/Requirements:

- College degree preferred or equivalent years of experience.
- Previous outside sales or media sales preferred.
- Must have excellent grammar, organizational, time management, and communication skills.
- Exceptional customer service skills.
- Ability to work independently and manage your time effectively.
- Effective prospecting and relationship-building skills.
- Strong active listening and presentation skills.
- Curiosity, creativity, and desire to collaborate.
- Ability to think critically and solve complex problems.
- Ability to successfully manage ambiguity and unexpected change.
- Teachable and open to feedback as a means of continuous improvement.
- Consistent at delivering results through perseverance, confidence, and a positive outlook in the face of challenges.
- Professional appearance, integrity, and discipline.

Come join our dynamic sales team, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WTVM-TV/Gray Television, Inc. is a drug-free company

Additional Info:

Gray Television provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Gray Television complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, and transfer, leaves of absence, compensation and training.

Gray Television expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

Gray Television encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.