What are the responsibilities and job description for the Assistant Media Planner position at GroupM North America?
OVERVIEW:
We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent. Fueled by the world’s most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales.
Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it’s not easy, but if it’s in you, we will get it out of you.
Our 7,200 people across 88 markets provoke growth for some of the world’s leading brands and businesses. Our attitude of Positive Provocation is enabled by:
- deep knowledge we have of our clients’ business
- confidence to challenge what’s gone before
- the support to go further than we thought possible
We are part of GroupM, WPP's global media investment management company.
ABOUT THE ROLE:
The Assistant Planner is responsible for the overall support of the team. Job responsibilities include: preparation of budgets, resolving billing discrepancies, analysis/reporting, media POV’s, and media proposals. They will assist the team and work closely with Planner/Buyers to help manage day to day and on-going projects while developing knowledge on research, planning and proprietary tools.
YOUR IMPACT:
- Handle day-to-day client requests
- Review vendor contracts for accuracy
- Generate schedules where necessary to client teams
- Assist in the preparation of PowerPoint presentations
- Analyze and prepare mid and post-buy reports and presentations
- Prepare status updates for internal status meetings which includes taking minutes and updating status documents
- Utilize and understand proprietary and syndicated research tools used for planning and reporting purposes
- Study demographic data and consumer profiles to identify desired target audiences for specific media vehicles, including lifestyles and psychographics
- Utilize syndicated research to help analyze the competitive landscape
- Develop agency point of views on media opportunities for submission to the client
- Input data into Prisma/Mediaocean and Ad Serving platforms
- Resolve discrepancies within the billing process
YOUR QUALIFICATIONS:
- Digitally savvy; uses digital media, demonstrating passion about emerging media, Google Analytics, Google Images, ability to search and research topics, etc.
- Demonstrates understanding of media basics and concepts
- Proficient with DDS, Infosys, and Microsoft Office Software (Outlook, Excel, PowerPoint, Word, Vividata, etc.)
- Strong communication skills (both written and verbal)
YOUR SKILLS AND ABILITIES:
- Curious: demonstrates passion about emerging media, analytics, ability to search and research topics, etc.
- Interested in learning holistic media strategy and planning
- Demonstrates accuracy and attention to detail
- Self-starter who demonstrates initiative and can manage multiple projects
- Thrives in fast paced environment
ABOUT WAVEMAKER:
We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent. Fueled by the world’s most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales.
Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it’s not easy, but if it’s in you, we will get it out of you.
Our 7,600 people across 90 markets provoke growth for some of the world’s leading brands and businesses. Our attitude of Positive Provocation is enabled by:
- deep knowledge we have of our clients’ business
- confidence to challenge what’s gone before
- the support to go further than we thought possible
We are a part of GroupM, WPP’s global media investment management company. Discover more on wavemakerglobal.com, Twitter and LinkedIn
GroupM and all of its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together.