Associate Manager, Social Media

GTT, LLC
Newark, NJ Full Time
POSTED ON 3/27/2024 CLOSED ON 4/26/2024

Job Posting for Associate Manager, Social Media at GTT, LLC

Associate Manager, Social Media
  • Contract Duration 8 Months
  • Pay rate up to $49.71/Hr

Job Description
  • The Social Media team is looking for a junior social media manager to support the execution of social marketing content, as well as always-on brand content and entertainment programming on social media.
  • They will be responsible for the execution of social marketing campaigns via project management, asset trafficking, and content publication.
  • They will be responsible for uploading and tagging outbound posts across all channels(Facebook, Twitter, Instagram, YouTube) under the supervision of the Director of Social Media, as well as publishing in real time on specific social media platforms.
  • This position will also support operations across our team, including but not limited to, collaborating with external agencies, contributing to reference wikis, maintaining digital asset management tools, and other ad-hoc project management.
  • You will be responsible for managing small-to-medium-sized social media campaigns, have platform-specific knowledge, and are required to know how to use social management systems such as Sprinklr.
  • The ideal candidate has strong organizational and time management skills with the ability to set priorities, multi-task, and meet deadlines in a fast-paced environment.
  • With hundreds of outbound posts across multiple social platforms every month, the coordinator is a crucial checkpoint for final assets, ensuring the publication of social media content that ignites the imagination of our followers, reinforces brand loyalty, and drives traffic back to clients for purchasing of audio content.
  • By joining the experienced, high-performing social team, the coordinator will be exposed to nearly all facets of the client business, from creative ideation to integrated marketing to performance analytics and insights.
  • The ideal candidate has a keen understanding of the evolving social media landscape, they are able to achieve consensus in a highly cross-functional environment, contributing to campaigns and always-on content with ideas while maintaining a laser focus on social goals and KPIs.

Responsibilities
  • Social Media Publishing and Platform Management
  • Under the supervision of the Director of Social Media, responsible for updating the overall social media content calendar in partnership with both internal teams and external agencies.
  • Associate Manager will schedule and publish all posts via appropriate approval queues in Sprinklr, ensuring final copy editing and proofreading before publishing.
  • Responsible for maintaining appropriate post architecture, such as alt-captions, link in bio tagging, appropriate handle tagging, attributable source codes, etc.
  • Leverage third-party tools (Sprinklr) and platform publishing as needed
  • Stay up-to-date on the latest specs and formats for Facebook, Twitter, Instagram, YouTube, and TikTok and able to brief creative partners as needed
  • Associate Manager will create and maintain, along with the Director of Social, a guide with asset examples and learnings to be regularly updated and shared with partner teams
  • Contribute to always-on social media content strategy by working with agency and team members on post ideas, themes, and real-time opportunities, optimized by channel Project Management
  • Own the digital asset trafficking needs through the full life cycle from creative development through live posting
  • Manage the delivery of all assets associated with all phases of campaigns, including accurate delivery and QA with the Creative team and external partners
  • Support US Social Team in tracking and communicating project status, deliverables, specs, dependencies, and potential issues to internal and external stakeholders.
  • Work collaboratively with creative, marketing, and brand teams (project managers, designers, copywriters, creative directors, and strategists), as well as agencies, to communicate project status, deliverables, specs, dependencies, and potential issues.
  • Partner with the Senior Project Manager in the daily operational functions of the Integrated Marketing Team
  • Support the efforts of the Integrated Marketing team in the global migration to the new digital asset management tool, Iconik
  • Associate Manager will contribute to the Social Team wiki page, maintaining reporting archives, best practices, and reference guides
  • Additional responsibilities may include: licensing fonts and third-party images or videos; arranging transcripts for audio files and/or video shoot footage; scheduling meetings

Skills/Experience Requirements/Qualifications
  • Proficiency in third-party social media tools like Sprinklr, as well as proficiency with native social tools (Facebook, Instagram, Twitter, YouTube)
  • Team player with a passion to work closely with others while maintaining an entrepreneurial, self-starter spirit in a dynamic, fast-paced work environment, managing numerous projects under tight deadlines.
  • Extremely organized with meticulous attention to detail: diligent and vigilant, articulate and analytical, focused, responsible, and driven to excel
  • Previous experience with social media management, creative or advertising agency, or creative services preferred
  • Experience working with multiple stakeholders on multiple campaigns at any given time
  • Understanding of social networks' best practices – design, functionality, users (best time to post, tagging influencers, character limit) – across multiple social channels
  • Passion for clients, social media, books, and storytelling

Benefits:
  • Medical, Vision, and Dental Insurance Plans
  • 401k Retirement Fund

About The Company:
  • Our client is a company whose entrepreneurial spirit with a team of pioneers and inventors who are not afraid to disrupt the status quo and apply an innovative approach to everything they do—from revolutionizing an art form to enacting positive change in the cities and countries in which we operate. As the largest producer of audiobooks in the world, they are passionate about well-composed words that are artfully performed. The company’s consistent focus on technological innovation and superior programming has earned them many millions of habituated subscribers.
  • The company’s People Principles celebrate who they are and where they have been, and guide the way they work shoulder to shoulder to enhance the lives of their millions of customers. They reflect and apply to everyone who works with our clients. The entrepreneurs and operators, the dreamers and the doers, those who have worked there for 20 years, and those who have arrived in the past few weeks and months.
#GTTUS2
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Salary.com Estimation for Associate Manager, Social Media in Newark, NJ
$146,943 to $195,901
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