Creative Director

Guardian Alarm Company
Hybrid remote in Southfield, MI Full Time
POSTED ON 4/18/2022 CLOSED ON 6/5/2023

What are the responsibilities and job description for the Creative Director position at Guardian Alarm Company?

**This position offers a hybrid to fully-remote work schedule**

The Creative Director uses their experience and talent to lead Guardian’s branding and visuals including digital collateral, advertising, letterhead, video, business cards, and other collateral pieces.

  • Conceiving and implementing concepts, guidelines and strategies in various creative projects and overseeing them to completion.
  • Lead brainstorming/creative sessions to generate ideas.
  • Gathers the materials necessary to understand the project and competition in the area such as literature or previous marketing campaigns; analyzes these materials to determine the most effective communications technique.
  • Based on assessment, drafts and proposes communications campaigns, which may include social and online media, print media, direct mail, and other multimedia.
  • Presents design ideas and recommendations to VP of Marketing, Direct Reports, or sales team.
  • Revise content and presentations, approve/reject ideas, provide feedback to the team
  • Creates and coordinates multimedia packages.
  • Schedules and develops filming scripts and production.
  • Evaluates success of campaigns when completed.
  • Attends trade shows and community fairs and staffs the company booth.
  • Collaborating with IT developers in aligning visual designs with website functionalities.
  • Developing prototypes to uniformly integrate logos and brand images to other products and platforms, including social media.
  • Keep track of advancements in visual design technologies and applications, as well as industry trends.
  • Paint by hand and use drawing applications to design original graphics
  • Apply sketching techniques, like gradients and contrasts to enhance digital images
  • Ability to manage Guardian’s website design including revising both HTML and CSS formats.
  • Brainstorm new ideas, layouts and graphics

Required Skills, Experience, Knowledge & Education:

  • Proven experience as a creative director or in a similar creative role
  • Hands-on experience in creative process, marketing, graphic design and brand development
  • Excellent working knowledge of software such as Photoshop, Illustrator, InDesign, Premiere, etc.
  • Exemplary interpersonal and analytical abilities
  • Organized with attention to detail.
  • Ability to work independently on an assignment.
  • Ability to work collaboratively as a member of a team.
  • Bachelor’s degree required; major or significant coursework in Art, Graphic Design, or related disciplines highly preferred.
  • Proven work experience as a Creative Director, UI Designer or similar role
  • Hands-on experience with image editing software

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