What are the responsibilities and job description for the Social Media Coordinator position at Harvard University?
61366BRAuto req ID:61366BRJob Code:403040 Coordinator II Location:USA - MA - Cambridge Business Title:Social Media CoordinatorSub-Unit:------------ Salary Grade (https://hr.harvard.edu/salary-ranges#ranges) :055Time Status:Full-time Union:55 - Hvd Union Cler & Tech Workers Basic Qualifications:
- Five years' work experience, or the equivalent
- Ability to work evenings and weekends for in-person events and occasional crisis communications
Additional Qualifications and Skills:
- Bachelor's degree
- Excellent written and verbal communication skills
- Experience overseeing a variety of social media channels for highly visible companies and/or non-profit organizations
- Superior judgment, sensitivity and responsiveness to diverse audience feedback on a variety of subject matters
- Ability to provide initiative, independent judgment, confidentiality and creativity in the resolution of complex and sensitive communications challenges
- Comfortable presenting concepts and collaborating with internal teams to achieve business goals
- Meticulous proofreading skills
- Data-driven orientation with ability to synthesize and analyze social media metrics to set direction and make recommendations
- Strong organizational skills with ability to prioritize multiple tasks in a fast-paced environment self-directed orientation with strong initiative highly collaborative nature with a can-do attitude and Strong desire to contribute to a supportive, creative, arts-loving team
- Familiarity with the Adobe Creative Suite and video editing software ability to do light editing of existing content is strongly preferred
- Working knowledge of WordFly or a similar email deployment platform are a plus
- Commitment to leading with Anti-Racism, Equity, Diversity and Inclusion principles.
- Demonstrable experience advocating for equity, diversity inclusion, and anti-racism in their practice
Additional Information:A.R.T. is a leading force in American theater, producing groundbreaking work that is driven by risk-taking and passionate inquiry in Cambridge and beyond. Since 2008, Terrie and Bradley Bloom Artistic Director Diane Paulus has pursued A.R.T.'s mission to "expand the boundaries of theater" by programming transformative theatrical experiences, always including the audience as a central partner. A.R.T. is nationally and internationally recognized as a leader of artistic innovation. In recent years, productions that began at A.R.T. have won 19 Tony Awards, and numerous works developed by A.R.T. have been performed throughout the country and around the world.
As the professional theater on the campus of Harvard University, A.R.T. is committed to playing a central role in the cognitive life of the University, catalyzing discourse, interdisciplinary collaboration, and creative exchange among a wide range of academic departments, institutions, students, and faculty members. For more information, please visit our website at: https://americanrepertorytheater.org/
Commitment to Equity and Anti-Racism
A.R.T. is centering anti-racism as a core value, including in its policies, structure, programming, philanthropy, communications, pedagogy, and workplace culture. This journey will be sustained, ongoing, and foundational to the theater.
The A.R.T. strives to reflect and celebrate the diversity of Cambridge and Greater Boston, the Commonwealth of Massachusetts, the United States and the world in its programming, artists, audience, boards, partners, and staff. The A.R.T. is committed to developing and producing work and creating environments that embrace the full breadth and beauty of our shared humanity. The A.R.T. unequivocally opposes any attempts to divide its community through acts of discrimination, omission, and violence. The A.R.T. is dedicated to making a welcoming and accessible space for people of any identity, background, or ability, including but not limited to: race, ethnicity, nationality or immigration status, gender identity/expression, sexual orientation, religion, age, physical/mental ability, appearance, socio-economic status, education level, and political viewpoint.
Harvard University supports a hybrid workplace model which will actively support some remote work. Specific days and schedules for on-campus work and remote work will be discussed during the interview process. Please note hybrid workers must reside in a state where Harvard is registered to do business (CT, GA, IL, MA, MD, ME, NH, NJ, NY, RI, VA, VT, and WA).
Harvard University continues to place the highest priority on the health, safety and wellbeing of its faculty, staff, and students, as well as the wider community. Please note that all new employees will be required to provide confirmation of primary series COVID-19 vaccination upon hire, as detailed on our COVID-19 Vaccine Requirement Webpage (https://huhs.harvard.edu/covid-19-vaccine-requirement-faqs) . Harvard University Health Services employees and other health care individuals are also required to be up to date on vaccination as described by the CDC. Individuals may claim exemption from the vaccine requirement for medical or religious reasons. Additional information regarding this requirement, exemptions, verification of vaccination status, and other related policies and resources may be found on the University's COVID-19 Information Website (https://huhs.harvard.edu/covid-19-information#gsc.tab=0) . Department:Marketing and CommunicationsPre-Employment Screening:Identity Schedule:Monday through Friday. 35 hours per week. Job Function:General Administration Position Description:Duties and Responsibilities
- Coordinate, and has direct responsibility for managing and building A.R.T.'s social media accounts; collaborate with team and lead strategy development, communications planning, and content creation (video/photos/graphics), on A.R.T.'s Facebook, Instagram, Twitter, and YouTube channels (currently over 100K followers) with the goal of maximizing reach and engagement and driving sales
- Conduct regular analysis of social media strategies and campaigns - both organic and paid - as well as researching new tools, technologies, and channels and stay on top of fast-evolving trends; make regular recommendations to senior staff
- Responsible for social listening, reporting and audience response plans. Use measurement and social listening tools to generate insights and report on trends, making regular recommendations to marketing team
- Monitor and respond to patron feedback and questions on all channels, including Facebook, Instagram, YouTube, Twitter, Yelp, LinkedIn, and TripAdvisor
- Develop influencer strategy by identifying and cultivating key online influencers to gain wider reach and engagement
- Create and oversee influencer and blogger activation events (dress rehearsals, opening/press nights, and interviews) in partnership with Director of Public Relations
- Collaborate with internal and external partners, including advising cross-departmental teams and partnering with actors other organizations, and community leaders to amplify reach and attract new audiences
- Collaborate with Senior Graphic Designer, Public Relations Director, and Web and Digital Communications Manager on setting multi-channel announcement and asset release strategy; create and present social media plans to collaborators including external producers as part of A.R.T.'s communication strategy, when needed
- Serve as a key member of the Digital Content team to inform and execute on digital advertising strategy, partnering with the ART's digital advertising agency to maximize engagement and revenue
- Serve as key member of crisis communications team and collaborate closely with senior leadership team
- The Social Media Coordinator will participate in evening and weekend events, such as opening nights, press nights, receptions, and other special events. They will also occasionally represent the ART at community and industry events.
School/Unit:American Repertory Theater EEO Statement:We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, gender identity, sexual orientation, pregnancy and pregnancy-related conditions, or any other characteristic protected by law.Job Summary:The American Repertory Theater (A.R.T.) at Harvard University is a leading force in the American theater, producing groundbreaking work that is driven by risk-taking and passionate inquiry. The Marketing and Communications department is responsible for building brand awareness and driving attendance to performances and other programming, generating more than $4.5 million in annual earned revenue. The department also collaborates with and supports the efforts of the Development and Education/Engagement departments.
Reporting to the Associate Director of Marketing and Communications, the Social Media Coordinator is a key team member in developing and executing the marketing and communications strategies to build audience engagement with artistic, community, and education programs. This position collaborates with the team to recommend social media strategy and is responsible forCommitment to Equity, Diversity, Inclusion, and Belonging:Harvard University views equity, diversity, inclusion, and belonging as the pathway to achieving inclusive excellence and fostering a campus culture where everyone can thrive. We strive to create a community that draws upon the widest possible pool of talent to unify excellence and diversity while fully embracing individuals from varied backgrounds, cultures, races, identities, life experiences, perspectives, beliefs, and values.
- Five years' work experience, or the equivalent
- Ability to work evenings and weekends for in-person events and occasional crisis communications
Additional Qualifications and Skills:
- Bachelor's degree
- Excellent written and verbal communication skills
- Experience overseeing a variety of social media channels for highly visible companies and/or non-profit organizations
- Superior judgment, sensitivity and responsiveness to diverse audience feedback on a variety of subject matters
- Ability to provide initiative, independent judgment, confidentiality and creativity in the resolution of complex and sensitive communications challenges
- Comfortable presenting concepts and collaborating with internal teams to achieve business goals
- Meticulous proofreading skills
- Data-driven orientation with ability to synthesize and analyze social media metrics to set direction and make recommendations
- Strong organizational skills with ability to prioritize multiple tasks in a fast-paced environment self-directed orientation with strong initiative highly collaborative nature with a can-do attitude and Strong desire to contribute to a supportive, creative, arts-loving team
- Familiarity with the Adobe Creative Suite and video editing software ability to do light editing of existing content is strongly preferred
- Working knowledge of WordFly or a similar email deployment platform are a plus
- Commitment to leading with Anti-Racism, Equity, Diversity and Inclusion principles.
- Demonstrable experience advocating for equity, diversity inclusion, and anti-racism in their practice
Additional Information:A.R.T. is a leading force in American theater, producing groundbreaking work that is driven by risk-taking and passionate inquiry in Cambridge and beyond. Since 2008, Terrie and Bradley Bloom Artistic Director Diane Paulus has pursued A.R.T.'s mission to "expand the boundaries of theater" by programming transformative theatrical experiences, always including the audience as a central partner. A.R.T. is nationally and internationally recognized as a leader of artistic innovation. In recent years, productions that began at A.R.T. have won 19 Tony Awards, and numerous works developed by A.R.T. have been performed throughout the country and around the world.
As the professional theater on the campus of Harvard University, A.R.T. is committed to playing a central role in the cognitive life of the University, catalyzing discourse, interdisciplinary collaboration, and creative exchange among a wide range of academic departments, institutions, students, and faculty members. For more information, please visit our website at: https://americanrepertorytheater.org/
Commitment to Equity and Anti-Racism
A.R.T. is centering anti-racism as a core value, including in its policies, structure, programming, philanthropy, communications, pedagogy, and workplace culture. This journey will be sustained, ongoing, and foundational to the theater.
The A.R.T. strives to reflect and celebrate the diversity of Cambridge and Greater Boston, the Commonwealth of Massachusetts, the United States and the world in its programming, artists, audience, boards, partners, and staff. The A.R.T. is committed to developing and producing work and creating environments that embrace the full breadth and beauty of our shared humanity. The A.R.T. unequivocally opposes any attempts to divide its community through acts of discrimination, omission, and violence. The A.R.T. is dedicated to making a welcoming and accessible space for people of any identity, background, or ability, including but not limited to: race, ethnicity, nationality or immigration status, gender identity/expression, sexual orientation, religion, age, physical/mental ability, appearance, socio-economic status, education level, and political viewpoint.
Harvard University supports a hybrid workplace model which will actively support some remote work. Specific days and schedules for on-campus work and remote work will be discussed during the interview process. Please note hybrid workers must reside in a state where Harvard is registered to do business (CT, GA, IL, MA, MD, ME, NH, NJ, NY, RI, VA, VT, and WA).
Harvard University continues to place the highest priority on the health, safety and wellbeing of its faculty, staff, and students, as well as the wider community. Please note that all new employees will be required to provide confirmation of primary series COVID-19 vaccination upon hire, as detailed on our COVID-19 Vaccine Requirement Webpage (https://huhs.harvard.edu/covid-19-vaccine-requirement-faqs) . Harvard University Health Services employees and other health care individuals are also required to be up to date on vaccination as described by the CDC. Individuals may claim exemption from the vaccine requirement for medical or religious reasons. Additional information regarding this requirement, exemptions, verification of vaccination status, and other related policies and resources may be found on the University's COVID-19 Information Website (https://huhs.harvard.edu/covid-19-information#gsc.tab=0) . Department:Marketing and CommunicationsPre-Employment Screening:Identity Schedule:Monday through Friday. 35 hours per week. Job Function:General Administration Position Description:Duties and Responsibilities
- Coordinate, and has direct responsibility for managing and building A.R.T.'s social media accounts; collaborate with team and lead strategy development, communications planning, and content creation (video/photos/graphics), on A.R.T.'s Facebook, Instagram, Twitter, and YouTube channels (currently over 100K followers) with the goal of maximizing reach and engagement and driving sales
- Conduct regular analysis of social media strategies and campaigns - both organic and paid - as well as researching new tools, technologies, and channels and stay on top of fast-evolving trends; make regular recommendations to senior staff
- Responsible for social listening, reporting and audience response plans. Use measurement and social listening tools to generate insights and report on trends, making regular recommendations to marketing team
- Monitor and respond to patron feedback and questions on all channels, including Facebook, Instagram, YouTube, Twitter, Yelp, LinkedIn, and TripAdvisor
- Develop influencer strategy by identifying and cultivating key online influencers to gain wider reach and engagement
- Create and oversee influencer and blogger activation events (dress rehearsals, opening/press nights, and interviews) in partnership with Director of Public Relations
- Collaborate with internal and external partners, including advising cross-departmental teams and partnering with actors other organizations, and community leaders to amplify reach and attract new audiences
- Collaborate with Senior Graphic Designer, Public Relations Director, and Web and Digital Communications Manager on setting multi-channel announcement and asset release strategy; create and present social media plans to collaborators including external producers as part of A.R.T.'s communication strategy, when needed
- Serve as a key member of the Digital Content team to inform and execute on digital advertising strategy, partnering with the ART's digital advertising agency to maximize engagement and revenue
- Serve as key member of crisis communications team and collaborate closely with senior leadership team
- The Social Media Coordinator will participate in evening and weekend events, such as opening nights, press nights, receptions, and other special events. They will also occasionally represent the ART at community and industry events.
School/Unit:American Repertory Theater EEO Statement:We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, gender identity, sexual orientation, pregnancy and pregnancy-related conditions, or any other characteristic protected by law.Job Summary:The American Repertory Theater (A.R.T.) at Harvard University is a leading force in the American theater, producing groundbreaking work that is driven by risk-taking and passionate inquiry. The Marketing and Communications department is responsible for building brand awareness and driving attendance to performances and other programming, generating more than $4.5 million in annual earned revenue. The department also collaborates with and supports the efforts of the Development and Education/Engagement departments.
Reporting to the Associate Director of Marketing and Communications, the Social Media Coordinator is a key team member in developing and executing the marketing and communications strategies to build audience engagement with artistic, community, and education programs. This position collaborates with the team to recommend social media strategy and is responsible forCommitment to Equity, Diversity, Inclusion, and Belonging:Harvard University views equity, diversity, inclusion, and belonging as the pathway to achieving inclusive excellence and fostering a campus culture where everyone can thrive. We strive to create a community that draws upon the widest possible pool of talent to unify excellence and diversity while fully embracing individuals from varied backgrounds, cultures, races, identities, life experiences, perspectives, beliefs, and values.
Social Media Coordinator
Beacon Hill -
Boston, MA
Social Media and Content Coordinator
North Star Fertility Partners LLC -
Boston, MA
Social Media Coordinator
WHOOP -
Boston, MA
