Marketing Director
Every professional wants to work for an industry leader. Now is your chance as Hearth & Home Technologies is hiring a Marketing Director over Fireside Hearth & Home in Lakeville, MN.
A career at Hearth & Home Technologies puts you in the position of working with the most popular brands in the industry, and having an impact on a product that people love. The hearth is the center of the home and family life.
This position supports the vision and goals of our company by maximizing profitability with increasing fireplace Incident Rate (IR) and upgrade opportunities within assigned production builders.
Position Overview:
This Director of Marketing plays has a key role in the Fireside Hearth & Home business unit by leading and implementing our marketing strategy and delivering against strategic growth goals focused on both the Existing Homes market and New Homes/Service market.
The position requires a combination of both strategic skill sets as it is responsible for developing the ongoing marketing strategic plan as well as strong tactical and execution abilities to create and execute annual tactics that build brand equity & awareness, grow demand generation, and increase customer conversion.
The role collaborates closely with the Fireside business unit leader, all regional leaders, and works very closely with our Midwest region leaders for our retail/service business stores in the Twin Cities and Madison.
Key Responsibilities:
Marketing & Channel Strategy:
Demand Generation:
Agency and Partner Management:
Brand Management:
Fireside Finishings Product Management:
Financial & Functional Management:
Education & Experience:
About Working for Hearth & Home Technologies
Fireside Hearth & Home is the leading fireplace installing distributor in North America. We are a subsidiary of Hearth & Home Technologies – the largest manufacturer of fireplace products and an HNI Corporation operating company – and are a team of 400 experts located in 12 states throughout the U.S.
Since 1951, we have been bringing friends and family together around the fire, and we will continue to be there for our customers. Our design centers offer the best sales, installation, and service experience for both new construction and remodeling projects. We are a community for everyone, hold ourselves accountable for results, believe there are always opportunities to improve how we do business, and treat each other honestly with fairness and respect
As we continue expanding our operations, we’re looking for leaders who are confident in what they do, but open to learning from others. Hardworking professionals who take pride in their company as much as their work. Are you ready to drive meaningful change to our business, to learn through challenging work experiences and to act like an owner?
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