Job Posting for Digital Advertising Specialist at Holzer Health System
Under the supervision of the Marketing Manager, the Digital Advertising Specialist is responsible for developing all marketing strategy and implementation across social media and digital platforms, including performance reporting and analysis of digital sources, including Google advertising for search and display, social media advertising, search engine optimization (SEO) and online reputation management, as it relates to the health system, facilities, and providers. Developing strategies/marketing campaigns to design, highlight, introduce, and enhance people, service lines, departments, locations, or other key focus areas of the health system. Assists department director and manager by handling assigned marketing projects and participating in cross-functional teams to execute system#s marketing, communications, public relations, brand awareness, reputation, and business development plans. Education, Work Experience and Licensure: # Bachelor#s degree in marketing, communications business. # Two years# experience in a marketing-related field, OR # Any similar combination of education and experience. # Proficiency in Google analytics, advertising concepts and search engine optimization. # Must have a valid Driver#s License. # Note: Routine clerical or administrative clerical experience will not satisfy the experience requirements.
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