Digital Marketing Manager

THE COMPANY

Honeywell is charging into the Industrial IoT revolution with the establishment of Honeywell Connected Enterprise (HCE), building on our heritage of invention and deep, on-the-ground industry expertise. HCE is the leading industrial disruptor, building and connecting software solutions to streamline and centralize the assets, people and processes that help our customers make smarter, more accurate business decisions. Moving at the speed of software, we are creating, innovating and delivering solutions fast, challenging the way things have always been done, piloting new ways for all of us to work, and expecting our successes to set new standards for our customers and for Honeywell.

When you join Honeywell, you become a member of our global team of thinkers, innovators, dreamers, and doers who make the things that make the future. That means changing the way we fly, fueling jets in an eco-friendly way, keeping buildings smart and safe, and even making it possible to breathe on Mars. Working at Honeywell isn’t just about developing cool things. That’s why all our employees enjoy access to dynamic career opportunities across different fields and industries.

Are you ready to help us make the future?

The Position

The Digital Marketing Manager will achieve outstanding customer executive level engagement with Honeywell’s Forge Digital Marketing Team. This role will support the development of our Honeywell Forge website by authoring, editing and publishing pages in our proprietary Adobe AEM CMS environment. This AEM Author uses their excellent attention to detail, interpersonal skills, and technical knowledge to author, update and control digital content. They will work with a cross functional team to ensure the user experience matches the creative guidelines, displays the appropriate content, and functions to meet the business requirements.

Reporting to the Senior Director of Digital Marketing for HCE, this individual effectively serves as the lead for the HCE website, as well all connected HCE GBE website properties. They lead a team of AEM technical page authors and will work very closely with our corporate and HCE IT Development teams to constantly improve the performance and delivery of our websites. The Digital Marketing Manager is accountable for the digital marketing strategy for the entire HCE business, including developing and executing effective and results-oriented integrated marketing campaigns that build pipeline and grow the company’s business through our websites. The ideal candidate will thrive on incorporating data-driven analytics to refine and hone execution.

RESPONSIBILITIES

• Author and publish content within Adobe Experience Manager (AEM).
• Use responsive web design to craft sites which provide optimal viewing, interaction experience, and readability.
• Implement re-usable components and experience fragments to streamline the authoring process.
• Serve as the subject matter expert for AEM, as well as WordPress and other CMS platforms.
• Working with the Sr. Director of Digital Marketing, establish a comprehensive strategy for our digital platforms, aligning it to business and functional priorities.
• Style content using CSS to match creative specifications.
• Define technical and component enhancements to support best-in-class content delivery for campaigns, demand and lead generation efforts.
• Document authoring instructions and guidelines.
• Manage assets within Adobe Digital Asset Manager.
• Collaborate within a cross functional team throughout the workday.
• Liase with IT technical counterparts on a regular basis to drive website improvements, enhancements.
• Identify, troubleshoot, and document browser/platform compatibility issues and standards.
• Ensure that end users enjoy a cohesive, logical, and intuitive experience.