Web Coordinator

Description

Job Title: Web Coordinator

Department: Marketing

Reports to: Web Experience Director

Status: Regular, full-time, exempt from overtime

Summary:

Oversee the day-to-day management of the Houston Symphony website and its ticketing integration with Tessitura, including user-facing content, ecommerce, and back-end maintenance.

Essential Job Functions

• With guidance from the Web Experience Director, manage, prioritize, and complete website updates based on cross-departmental projects, requests, and objectives with support from the Marketing Department on time and within brand standards
• Oversee maintenance including liaising with outside web vendors and internal IT department to coordinate on and conduct regular back-end updates as well as troubleshoot any technical malfunctions
• Collaborate with colleagues, predominantly Ticketing Database Manager, to ensure that website ecommerce reflects intended product descriptions, pricing, and purchase functionality
• Act as team lead on all Tessitura and website integration projects
• Work across departments to prioritize and manage website content updates including building out new pages and updating and ensuring accuracy on existing pages
• Create and maintain landing pages used for campaigns
• Create all pages with mobile-first and multi-device accessibility in mind
• Work with the Marketing Director and Web Experience Director to conduct A/B testing on webpages to test campaign performance and optimize web experience
• Monitor and administer web analytics dashboards, primarily Google Analytics, and point out key areas of importance and proactively address needed improvements or investigations into anomalies
• With the artistic/operations department, set up the weekly livestream link via YouTube. Maintain livestream metrics for subscription concerts on an ongoing basis.
• Crosstrain and backup marketing colleagues on email and social media marketing tasks as needed
• Work concert duty as required by the marketing and communications team (approximately once a month, involving evening/weekend hours)
• Perform additional duties as required by the Houston Symphony Society

Qualifications

• Bachelor’s degree in marketing and communications, web design, or related field
• Minimum of 2 years’ relevant experience
• Experience with Google Analytics, Word Press or other CMS web platforms, and/or Tessitura preferred
• Demonstrates strong problem-solving skills
• Exceptional communication skills and strong attention to detail
• Strong team player; comfortable working cross function
• Passion for marketing and demand generation. Interest in or experience with music a plus.