Digital Editor, Federal News Network

Essential Job Functions:

• Edit and publish reporters' daily stories.
• Optimize digital content to suit the social media strategy and overseee strategy execution.
• Design infographics and data visualizations to enhance stories on the website and social media – prior experience and/or interest in this area is highly preferred.
• Ensure we deliver first-rate and innovative storytelling through proven digital techniques.
• Use analytics platforms to monitor and improve digital engagement.
• Engage and convert online readers to email subscribers and social fans/followers.
• Supplement daily coverage with original reporting for both website and radio as needed.

Key Responsibilities:

• Demonstrate sound editorial judgment, including an understanding of institutional journalistic guidelines on ethics, tone and subject matter and a passion to bring good storytelling to digital and broadcast audiences.
• Find or create appropriate story images from approved and free-to-use sources
• Ensure all content is optimized for social; work closely with the editorial staff on best practices for online readership and engagement.
• Plan and send email newsletters, push notifications and test new ways to reach readers directly.
• Build brand visibility and drive referral traffic by regularly and consistently engaging online with influencers and newsmakers in the federal space.
• Ensure our platforms and content are reader-friendly. Work in partnership with digital development team to increase user experience factors (i.e. load time, mobile friendliness)
• Follow emerging digital trends in digital journalism and social media. Be willing to experiment with new strategies and share findings with editorial team and/or larger management team as needed.
• Continually evaluate periodicity of social media postings to maximize their effect.
• Coordinate with web and editorial team on repurposing, rewriting, sharing and optimizing trending social media content.
• Apply paid Facebook boosts to content based on analytics and editorial initiatives.
• Experiment with new engagement tools and methods.
• Write news stories or fill in for reporters, including filing audio reports and writing short news items. Responsibilities:
• Other duties as assigned.