Content Marketer 3

The Content Marketer plans creates sources curates edits and manages strategic marketing content. This position reliably and independently produces accurate on-brand in-style compelling content that contributes to trackable business goals and aligns with the company's strategic priorities.

Write and edit compelling content including but not limited to: SEO-rich web copy case studies articles e-books emails social media posts video scripts digital ads and more. This content will drive traffic engagement and leads to contribute to customer acquisition and retention.
• Collaborate with a cross-functional marketing team to create and iterate upon a content plan complete with strategic recommendations for assigned coverage areas. Contribute to the development maintenance and growth of the content plan.
• Consult with product and industry subject matter experts to surface messaging into compelling error-free content that supports revenue growth.
• Adhere to brand standards and comply with editorial governance to ensure all content is consistent with the company's brand voice style and tone.
• Leverage compelling storytelling techniques to create benefits-focused content that focuses on readers' needs.
• Collaborate with operations teams on content performance metrics to ensure content is measured against business impact.
• Discover and apply burgeoning content marketing best practices.
• Provide feedback to other team members; may provide feedback to leadership on technical abilities of team.
• Comply with all corporate and departmental privacy and data security policies and practices, including but not limited to, Hyland's Information Systems Security Policy

• Bachelor's degree or equivalent experience
• Significant experience in related field.
• Significant experience in content marketing / communications / writing
• Significant experience in making complex concepts easily understood and remembered
• Excellent interpersonal skills with a history of building and maintaining relationships both within a team and across departments
• Strong collaboration skills applied successfully within a team environment
• Able to thrive in a fast-paced deadline-driven environment.
• Self-motivated with follow through and attention to detail
• Highly organized and experienced at successfully multi-tasking
• Demonstrated expertise with ability to write clear concise conversational and grammatically correct content
• Significant experience in writing digital content for websites landing pages social channels advertising video email
• Proven effectiveness in using content writing best practices
• Proven effectiveness in editing
• Proficient in Associated Press Stylebook "AP Style"
• Up to 5% travel time required
• Or an equivalent combination of education and experience sufficient to successfully perform the principal duties of the job

• Based on individual states' employment laws, the following details are to comply with the relevant salary posting requirements: base salary range of $70,400-105,600 and eligible for bonus and benefits

What you can expect next

• Hyland Recruiters thoroughly review every application and will contact you within 1 to 2 weeks regarding next steps. Be sure to add Hyland to your contacts list and check your spam folder so you never miss a message from us!
• Any follow up questions? Email your Recruiter directly at Careers@Hyland.com.

Benefits

401(k) Retirement Savings. Flexible Schedule. Paid Time Off. Medical, Dental, Vision. Volunteer Paid Time Off. Wellness Reimbursement. Paid Parental Leave. Sabbatical Program. Hyland House Program.

Find out more by going to https://www.hyland.com/en/resources/articles/why-work-at-hyland .

Welcome to #HylandLife

Since 1991, it has been Hyland's mission to help our employees, customers and partners exceed their potential with our industry-leading content services platform. Our employees exude a contagious energy and are passionate about what they do - whether it's helping customers succeed, raising up their fellow Hylanders, or engaging in the communities where they live and work.

The #HylandLife hashtag encompasses our employee-centric culture. Our employees live our culture day in and day out by bringing their best self to work. Hyland supports them to do just that through career development resources, wellbeing programs and innovation practices. We thrive on diverse viewpoints and new ideas and believe that a positive, inclusive workplace is imperative to sustainable success.

As we've grown to a company of nearly 4,000 strong, we have the opportunity to make a significant impact on our communities. We strongly support employee initiatives and align our giving campaigns and programs to organizations that are important to them.

We are committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin or ancestry, sex, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, marital status, or any other legally recognized protected basis under federal, state or local laws, regulations or ordinances. The information collected by this application is solely to determine suitability for employment, verify identity and maintain employment statistics on applicants.