Company Overview IE is a Consumer Healthcare Technology and Pharmaceutical Launch Partner dedicated to accelerating safe access to life-changing treatments, as well as provide marketing strategy and development for a variety of healthcare and non-healthcare clients.
Our notable roster of clients comprises heavyweights in the industry like AstraZeneca, Petros Pharma, Cadence Health, Horizon Therapeutics, and United Therapeutics, as well as Danone and KHovnanian Homes in the non-healthcare sectors.
Position Overview We are seeking a highly motivated and experienced Owned Media/SEO Coordinator[UK1]to join our team working for non-healthcare client accounts. You will have the opportunity, along with your team, to define and implement owned media strategies to manage client deliverables based on business objectives. Responsibilities for this position will include:
Performing keyword research
Documenting audience search behavior and creating search behavior analysis presentations
Analyzing organic website traffic
Optimizing website and other digital assets
Creating performance insight reports
Qualifications
3-4 years of relevant work experience preferred, with an understanding of Owned (SEO) and Paid (SEM) Media
Proficient in Analytics platforms, specifically Google Analytics (GA4), Google Tag Manager, and Adobe Site Catalyst
Proficient with Google AdWords Keyword Planner, SEM Rush, and other industry research tools
Proficient in Microsoft Office
Experience with Mac OS Business suite (including Keynote)
Strong oral and written communication skills
Understanding of digital marketing and web development
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