Job Posting for Email Marketing Strategist at Ignite Visibility LLC
Ignite Visibility, an award-winning and fast-growing digital marketing agency in sunny San Diego is looking for a highly experienced, strategy, and result-driven Email Lifecycle Marketing Strategist to join our team. This is senior highly level role.
The Email Marketing Strategist is responsible for leading enterprise client email strategy, leading a team of Email marketers, overseeing strategy, and managing client accounts. This role is fully remote within the U.S. Applicants must live within the 50 U.S. states to be considered.
Essential Functions
Lead agency Email Marketing strategy and execution for up to 5 client campaigns
Research the latest marketing trends impacting Email Marketing
Manages email processes, methodologies, resources, and consulting documents
Reviews email campaigns and strategies to ensure alignment with client goals and expectations
Support sales with client account audits and sales presentations for email marketing
Provide support within the Email team for difficult client inquiries and complex client initiatives
Build skilled the Email team, manage current team, and forecast staffing needs
Meets with directors in other departments to coordinate cross-departmental initiatives
Act as a thought leader for the Email department and identify department growth opportunities and development
Track Email revenue and gross profit
Conduct performance reviews and approves and track individual goals
Participates in the hiring and onboarding process of new team members
Performs all other duties as assigned.
Technical Skills
Extensive experience with Email strategies that result in conversions for clients
Demonstrate strong communication, organization, and task execution skills
Excellent attention to detail and ability to be self-directed
HTML experience
Google Analytics experience
Proficient in one or more major ESP (Klaviyo, MailChimp, Bronto, etc.)
Experience with project management tools such as Basecamp or Monday.com is a plus
Required Qualifications
Minimum bachelor’s degree in Marketing, Business, Communications, or related field
Digital marketing agency experience required
Digital Marketing or Advertising agency email experience required
6 years of experience managing email marketing programs and campaigns including automation flows, audience segmentation, personalization, and other high level email strategies.
3 years of leadership and team management experience with the ability to quickly build trust and relationships with team members.
Possess a passion for leadership and people management
Strong leadership, communication, organization, and task execution skills
Advanced Email Marketing experience
Intermediate Google Analytics experience
Expert in using major ESP (Klaviyo, MailChimp, HubSpot, Bronto, etc.)
Thrives in fast-paced settings with deadlines
Strong time management and organizational skill
Possess a positive attitude and a strong internal motivation
Core Competencies
Strong leadership skills build trust and relationships with team members and clients
Prioritization and task management skills, ability to prioritize and manage multiple projects to completion
Creative, demonstrated creative thinking and ability to come up with innovative Email strategies
Expert knowledge of Email strategies and marketing campaigns
Expert knowledge of digital marketing
Expert knowledge of client management and building positive relationships
Growth mindset, commitment to continuous improvement through adaptability, optimism, curiosity, and openness to feedback
Ability to grow team members and grow the department
Why Ignite Visibility?
A collaborative environment focused on client success and career development.
Fully remote workforce with optional San Diego office.
Two-time Landy Award Winner (Search Marketer of the Year & Best Paid Search Initiative).
Named Fastest-Growing Private Companies in San Diego (2016-2020).
Named Best Places to Work in San Diego 2017, 2020.
Named Inc 5000 Fastest Growing Companies 2017-2022.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities required of the employee for this job. In addition, duties, responsibilities, and activities may change with or without notice.
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