Digital Marketing Project Manager

Our Company Explore how you can contribute at AmeriLife. For over 50 years, AmeriLife has been a leader in the development, marketing and distribution of annuity, life and health insurance solutions for those planning for and living in retirement. Associates get satisfaction from knowing they provide agents, marketers and carrier partners the support needed to succeed in a rapidly evolving industry. Job Summary Job Description Digital Marketing Project Manager Description Job Specific Duties Manages and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Manages subordinate staff in the day-to-day performance of their jobs. Ensures that project/department milestones/goals are met and adhering to approved budgets. Qualifications Minimum Job Requirements Bachelor’s degree in business or marketing-related emphasis 5 years of professional experience managing digital marketing, brand marketing, e-commerce, or social media businesses with a high degree of knowledge about the principles of integrated marketing. In-depth knowledge of current digital trends and tools 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. Knowledge Skills, and Abilities Strategic thinking, analytical, & problem-solving skills and excellent written, oral, and presentation skills Initiative-taking, results oriented, and a creative thinker with a high level of passion, with an analytical approach to identifying opportunities. Highly organized and able to multi-task in a fast-paced environment while maintaining attention to detail. Experience in content production is a plus. Experience in Insurance Industry is a plus. About Us Since 1971, AmeriLife has served the needs of its clients. Today, we are a national leader in the development, marketing and distribution of annuity, life and health insurance solutions, with more than 1,000 associates across the country. AmeriLife partners with leading carriers to support consumers’ financial-wellness goals. Our Mission AmeriLife offers insurance and retirement solutions to provide peace of mind and help people live longer, healthier lives. Our Values AmeriLife practices five core values at all levels of the organization: Honesty – We deal truthfully with all of our clients Integrity – We always do what is right for our clients Accountability – We put our clients’ needs first by taking take ownership of our actions Excellence – We do more than our jobs by going the extra mile for our clients Courage – We stand up for what is right