VP, Strategy Director

IPG Health
New York, NY Full Time
POSTED ON 5/6/2023 CLOSED ON 11/1/2023

Job Posting for VP, Strategy Director at IPG Health

Job Description

Are you an innovative strategy planner who is passionate about healthcare? Do you love searching for insights and how to make meaningful connections in people's lives?

We are looking for a scientifically driven VP Strategic Planning Director to help lead the launch of a COVID-19 treatment, find communication solutions for patients diagnosed with a rare disease and ignite one of our oncology brands. If you like diversity of experience from launch to mature brands, we are looking for you.

The Strategic Planning Director-VP is responsible for serving as strategic lead on multiple, large and small accounts in addition to new business opportunities. On their brands/new business, they are responsible for understanding the disease/market, competition and target audience insights in depth and translating those insights into actionable recommendations for brand strategy. The Strategic Planning Director-VP develops strong partnerships with account/creative team members and clients. Additionally, individuals in this role will begin to manage and mentor junior staff and develop managerial skill-sets.

ESSENTIAL FUNCTIONS

Brand Planning

Conduct insight mining and literature reviews, take part in market research, provide input into discussion guides, draw conclusions from information obtained

Moderate and design Workshops

Design and facilitate internal workshops and client workshops.

New Business

Conduct physician interviews, craft the story, present at new business pitched

JOB DUTIES & RESPONSIBILITIES

  • Demonstrate understanding of pharmaceutical brand marketing and promotional strategy
  • Customer insight mining skills; designing, conducting and analyzing research
  • Serve as consultant for clients on qual/quant research design, methodology and results
  • Strategic leadership on all aspects of existing business on multiple, large and small accounts
  • Lead brand and creative strategy development (e.g. positioning, targeting, creative brief)
  • Strategic leadership on all aspects of new business pitch preparation
  • Crafts well written insight/strategy presentations for new/existing business; ability to analyze, crystalize and story-tell
  • New business pitch attendance; demonstrates strong oral communication and presentation skills
  • Lead the design and facilitation of client workshops (e.g. positioning workshops)
  • Showcase strategic value to clients and build relationships
  • Begin to informally and formally manage and mentor junior staff - and develop managerial skills
  • Strong multi-tasking, time management and organizational skills

QUALIFICATIONS:
  • Bachelors
  • 10 years Pharma Industry (Marketing, Advertising, Market Research, Consulting)
  • Preferred

KNOWLEDGE & SKILLS
  • Microsoft Office
  • Proficiency in Microsoft Word, Excel, PowerPoint
  • Social Listening
  • Social Listening

COMPETENCIES

Presentation

Ability to establish an effective demeanor and communication to influence one's point of view

Leadership

Shows the ability to communicate a vision or goal to others and lead them towards achieving it; Pushes for action and results, and wins the support and help of others

Client Focus

Ability to interact professionally with clients and demonstrates client focused approach to service their needs

Strategic Thinking

Emphasizes the broader, longer term vision and values as a means of guiding decisions and actions
Salary

$165,000 to $189,800

The salary range for this position is noted within this job posting. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications.

For U.S. Job Seekers It is the policy of FCB and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

 

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Salary.com Estimation for VP, Strategy Director in New York, NY

$218,741 - $290,120

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