What are the responsibilities and job description for the Art Director position at Jetson Electric Bikes LLC?
About Jetson:
At Jetson, we believe great things happen when you move. From recognizing the vital role that e- mobility will play in the future health of the planet to the sheer joy of a child riding their first kick- scooter, our innovative line of products is built to help expand horizons. Whether it’s electric bikes, electric scooters, kid scooters, or hoverboards, we’ll always center creativity, bold design, and safety. At Jetson, we keep on pushing, so the world can keep on moving.
About the Role:
The Art Director will be an integral addition to our growing Creative Services team. Working closely with our Senior Director, Creative Production and Partnerships, you will lead a team of talented designers to ensure Jetson’s brand is visually represented through our content across all channels including eCommerce, retail partners, social platforms, etc. You’ll be responsible for:
- Partnering cohesively with our Senior Manager of Content Strategy, Copywriter, and Director of Product Marketing to produce clear and innovative ideas and concepts for product launches and campaigns
- Working closely with the Creative Services Producer and Manager and the Director of Photography to bring content ideas to reality
- Attending all photo, video, and campaign shoots
- Providing art direction to photographers, stylists, designers, set designers, directors, video editors, retouchers, and other third-party partners
- Developing content and ads for eCommerce (RideJetson.com) and other various digital platforms (Facebook, Instagram, TikTok, YouTube)
- Leading and mentoring a team of designers; guiding their creative workflow and offering constructive feedback
- Navigating your team when assisting the Sales department with sales decks, retail signage designs, and retail merchandising displays and endcaps
- Developing and refining brand and photography guidelines for both internal and external purposes
- Balancing competing priorities and knowing when to ask for assistance to meet all deadlines
- Communicating effectively with a problem-solving mentality to appropriate parties, especially if anything should be delayed
- Confidently presenting creative vision to C-level executives and other stakeholders
- Assisting the Senior Director, Creative Production and Partnerships with sourcing the proper agency partners to work with
About You:
At Jetson Electric, we seek to hire the creative doer; individuals who think differently yet are gritty, scrappy, when need be, and self-motivated. As such, this Art Director will be a key member in leading Jetson’s creative expression, both online and offline. We need someone who is passionate about creating mood boards, concept briefs, storyboards, brand guides, etc., all whilst remaining process and timeline oriented. You’re a great fit if you enjoy tackling big problems head-on, take your work seriously (but not yourself), do your best when collaborating with others, and thrive in a team-oriented environment.
Qualifications and Requirements:
- Minimum 5-7 years of related professional experience (both brand and agency experience preferred)
- Bachelor’s degree required
- Excellent portfolio showcasing storytelling, conceptual, and executional skills in integrated campaigns
- Experience managing a team preferred
- Willingness to travel to shoots when needed (locally and domestically)
- Strong understanding of design, aesthetic, identity, and layout
- Proficient in Adobe Suite (Photoshop, InDesign, After Effects, Illustrator), Figma, and or Sketch
- Understanding of UX/UI preferred
- Proficient with Microsoft platforms
- Exceptional verbal and written communication and interpersonal skills
- Ability to manage work under minimal supervision and handle numerous projects in an efficient and timely manner
- Entrepreneurial mindset – you’re a self-starter and drive things to conclusion