Marketing Manager, Trauma & CMF

DePuy Synthes, of the Johnson & Johnson family of companies, is currently recruiting for a Marketing Manager, Trauma & CMF to be located in West Chester, PA.

DePuy Synthes, part of the Johnson & Johnson Medical Devices Companies, provides one of the most comprehensive orthopedics portfolios in the world. DePuy Synthes solutions, in specialties including joint reconstruction, trauma, craniomaxillofacial, spinal surgery and sports medicine, are crafted to advance patient care while delivering clinical and economic value to health care systems worldwide. For more information, visit www.depuysynthes.com.

DePuy Synthes Trauma is the worldwide leader in the development of products to treat orthopaedic trauma and other bone deformities. The company is headquartered in West Chester, PA and Solothurn, Switzerland and employs over 1,000 people worldwide.

The Marketing Manager, Trauma & CMF is responsible for the US downstream marketing of the Trauma & Craniomaxillofacial product portfolio. Primary activities include health of business analytics, base business sales support, new product launches, sales force and surgeon product education and promotional activities including professional society meeting strategy and execution.

Responsibilities:

• Achieve annual US business plan objectives of sales, net income, gross profit, inventory and price
• Lead and implement impactful US product launches including pricing strategy, promotional planning, sales force & surgeon product training, sales forecasting, customer targeting, inventory allocation and roll-out
• Create strategy and implement marketing activities for national and regional professional society conferences and meetings
• Serve as the subject matter authority for our products, key marketing strategies and products, procedures, surgical techniques, and the innovation landscape
• Partner closely with Sales Teams to capture input on customer needs, ensure strong alignment with product strategy and develop relationships with surgeon customers and key targets
• Work closely with manager to develop and complete effective business plan focused on driving growth and profitability
• Deliver results through deep collaboration with key business partners including field sales organization, Franchise marketing, Professional Education team, Commercial Education team, and other key partners
• Identify and communicate targeting opportunities and business improvements through robust analysis of the business to support technology upgrades and sales conversions
• Nurture positive relationships between marketing and sales teams and ensure focus on meeting customer’s need and be a positive agent for change within the organization
• Position does not involve management of direct reports but may have chance to lead MLDP rotations or MBA interns

Qualifications

• A minimum of a Bachelor's degree is required. An MBA is preferred.
• A minimum of 5 years of dynamic business experience in any of the following areas: Marketing, Sales, R&D, or a combination of experience in these functions is required.
• A minimum of 2 years of experience in medical device or other healthcare regulated environment is preferred.
• Experience running medical device product lines, including leading product marketing and setting strategic direction for product portfolio is preferred.
• Orthopedics experience is strongly preferred.
• The ability to work in a hands-on, fast paced, customer focused environment is required.
• Demonstrable experience developing and driving successful business plans, and marketing and launching new products, services and programs to the healthcare community is preferred.
• The ability to work effectively in an ambiguous environment and be comfortable making informed decisions with incomplete information is required.
• Demonstration of the ability to partner in a matrixed organization, influencing without authority is required.
• This position will be located in West Chester, PA and may require up to 30% domestic travel, including some weekends.

Johnson & Johnson Family of Companies are equal opportunity employers, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, protected veteran status, disability status, or any other characteristic protected by law.