Adobe Analyst

RESPONSIBILITIES:
Kforce has a client in NYC that is seeking an Adobe Analyst.

Summary:
We are seeking a highly motivated and experienced Analytics Specialist to join our Enterprise Marketing Analytics Team. The ideal candidate will have a strong background in Adobe Analytics and Adobe's Real-Time CDP and CJA applications, with experience in migrations, implementations, visualizing and translating insights to stakeholders, and tag management expertise. Knowledge of Google Analytics is also important.

Responsibilities:
* In this role, the Adobe Analyst will work closely with stakeholders to understand their analytics needs and translate them into actionable insights
* Conduct data analysis and provide insights to inform marketing strategies
* Create reports and dashboards using Adobe Analytics, Google Analytics, and other tools to track key performance indicators
* Collaborate with cross-functional teams to develop and implement analytics solutions
* Lead migration and implementation efforts for analytics tools and technologies
* As an Adobe Analyst, you will troubleshoot and resolve issues related to analytics implementation, tag management, and data accuracy
* Manage tag implementation, tracking, and testing using tag management systems such as Adobe Launch, Google Tag Manager
* The Adobe Analyst will continuously monitor and evaluate the effectiveness of analytics tools and make recommendations for improvements
* Stay up-to-date with industry trends and best practices in analytics

REQUIREMENTS:
* Bachelor's degree in Marketing, Analytics, or related field
* 3-5 years of experience in analytics, preferably in a B2B marketing organization
* Strong proficiency in Adobe Analytics and Adobe's Real-Time CDP and CJA applications
* Experience with Google Analytics and other analytics tools
* Proven track record of successfully leading migration and implementation efforts
* Expertise in tag management systems such as Adobe Launch, Google Tag Manager, and Tealium
* Ability to visualize and communicate insights to stakeholders
* Strong problem-solving skills and attention to detail
* Excellent communication and interpersonal skills
* Self-starter who is not afraid to make themselves heard
* Curiosity and a desire to continuously learn and improve

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.