ESSENTIAL FUNCTIONS AND BASIC DUTIES
1. Assumes responsibility for marketing data related tasks:
2. Assumes responsibility for member data and records related tasks
3. Assumes responsibility for related duties as required or assigned
a. Completes special requests and projects for Marketing and other departments as assigned
b. Ensures work area is clean, secure, and well maintained
c. Other duties as assigned
QUALIFICATIONS
EDUCATION/CERTIFICATION: BA in Marketing, Statistics, Data Analysis, or related field
REQUIRED KNOWLEDGE: Proficiency of Microsoft suite of products.
Knowledge of related computer applications.
Understanding of data research and reporting.
Knowledge of relational database design, functions, and analysis.
EXPERIENCE REQUIRED: 2-3 years of experience in data analysis, marketing research, or related field.
SKILLS/ABILITIES: Experience with marketing automation platforms and other data analytics tools.
Excellent communication and collaboration skills, with the ability to effectively
communicate findings and recommendations to stakeholders.
Knowledge of A/B testing and statistical analysis.
Attention to detail, with a focus on data hygiene and quality control.
Familiarity with digital marketing channels such as search engine marketing,
social media advertising, web site tracking, display advertising, and email
marketing.
A team and solo player. You need to be self-motivated and willing to
collaborate with the rest of the marketing team on specific projects.
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